Showing results by narrator "Joe Geoffrey" in Money & Finance

The Alpha Masters brings the secretive world of hedge funds into the light of day for the first time. As the authority that the biggest names in the business go to before breaking major news, Ahuja has access to the innermost workings of the hedge fund industry. For the first time, in Alpha Masters, Ahuja provides both institutional and savvy private investors with tangible, analytical insight into the psychology of the trade, the strategies and investment criteria serious money managers use to determine and evaluate their positions, and special guidance on how the reader can replicate this success themselves.

Organizations are forever pouring creative energy into their branding strategies, tweaking their logos and websites, and building identities that range from warm and fuzzy to ultracool and edgy. But many forget that a brand, at its heart, is a promise to deliver results. If your brand experience fails to live up to that promise, customers will take their business elsewhere. Brand Real is a unique business strategy guide for making a brand’s promise stand up at every customer touchpoint.

It was the recipe for a great book. John and his wife - both financial experts - had cut their income by 80% to pursue more meaningful lives. Within six years they had two kids, were debt-free, went on several vacations, and doubled their net worth. John was ready to share the biblical principles that made this possible. But he couldn't. After reviewing Scripture's teaching on money - over 1,300 verses - he realized he had missed something big. Jesus' Terrible Financial Advice turns even conventional Christian wisdom on its head.

For more than a decade, author Jeremy Goldman has helped companies inject "social" into their processes. In Going Social, he explains the ins-and-outs of platforms such as Facebook,Twitter, LinkedIn, Google+, Foursquare, Instagram, Pinterest, and others. The digital landscape offers unprecedented opportunities to breathe new life into brands, spread the word about products, and magnify loyalty.

The United States dollar is losing value at an alarming rate. According to the Organisation for Economic Co-operation and Development (OECD) index, the U.S. currency is 37 percent below fair value against the Australian dollar and 20 percent versus the Canadian dollar. The decline of the U.S. dollar is one of the biggest threats facing American investors today, but with the Little Book of the Shrinking Dollar: What You Can Do to Protect Your Money Now in hand, you have the knowledge and the expertise you need to fight back.