Showing titles in History & Culture

Bloomberg tech journalist Mark Bergen delivers the definitive account on YouTube, detailing how it started, how it works and ultimately how it drives Google's success. It can be seen as the story of a technical marvel that has upended traditional media and created stars out of everyday people, or the story of the rise of a ruthless advertising conglomerate with little regard for its impact on the world beyond the bottom line—but in reality, it's the story of both.

An unflinching look at the aspiring city-builders of our smart, mobile, connected future. We live in a world defined by urbanization and digital ubiquity, where mobile broadband connections outnumber fixed ones, machines dominate a new "internet of things," and more people live in cities than in the countryside.

Within a few years, humans will be able to voyage to Mars. SpaceX is at the forefront of companies already building fleets of spaceships to make interplanetary travel as affordable as Old-World passage to America – to the New World. We will settle the red planet, transforming its raw materials into resources and tackling the challenges that await us, creating a new frontier for humankind. Dr Robert Zubrin explains how populous Martian city-states will emerge, producing their own air, water, food, power and more. How they must be beautiful to attract settlers, and what that might look like.

Over the past five decades, the tech industry has grown into one of the most important sectors of the global economy, and Silicon Valley - replete with sprawling office parks, sky-high rents, and countless self-made millionaires - is home to many of its key players. But the origins of Silicon Valley and the tech sector are much humbler. At a time when tech companies’ influence continues to grow, The Big Score chronicles how they began.

Today's parents are navigating a new frontier in child-rearing: raising "digital natives" in a world where "screen time" is ever-present. It's a journey strewn with questions, doubts, and persistent pings. But fear not. Parenting Unplugged turns these challenges into opportunities for humor, wisdom, and a screen savvy family life.

From the city sundials of ancient Rome to the era of the smartwatch, clocks have been used throughout history to wield power, make money, govern citizens and keep control. Sometimes, also with clocks, we have fought back. In About Time, time expert David Rooney tells the story of timekeeping, and how it continues to shape our modern world. In 12 chapters, demarcated like the hours of time, we meet the greatest inventions in horological history, from medieval water clocks to monumental sundials, and from coastal time signals to satellites in Earth's orbit.

In the course of our enduring quest for knowledge about ourselves and our universe, we haven't found answers to one of our most fundamental questions: Does life exist anywhere else in the universe? Ten years and billions of dollars in the making, the Mars rover Curiosity is poised toanswer this all-important question.

Run a Google search for “black girls” - what will you find? “Big Booty” and other sexually explicit terms are likely to come up as top search terms. But, if you type in “white girls”, the results are radically different. The suggested porn sites and un-moderated discussions about “why black women are so sassy” or “why black women are so angry” presents a disturbing portrait of black womanhood in modern society. In Algorithms of Oppression, Safiya Umoja Noble challenges the idea that search engines like Google offer an equal playing field for all forms of ideas, identities, and activities.

In this book, Amy Webb reveals the pervasive, invisible ways in which the foundations of AI - the people working on the system, their motivations, the technology itself - is broken. Within our lifetimes, AI will, by design, begin to behave unpredictably, thinking and acting in ways which defy human logic. The big nine corporations may be inadvertently building and enabling vast arrays of intelligent systems that don't share our motivations, desires, or hopes for the future of humanity.

The benefits of living in a digital, globalised society are enormous; so too are the dangers. The world has become a law enforcer’s nightmare and every criminal’s dream. We bank online, shop online, date, learn, work and live online. But have the institutions that keep us safe on the streets learned to protect us in the burgeoning digital world? Have we become complacent about our personal security – sharing our thoughts, beliefs and the details of our daily lives with anyone who cares to relieve us of them?

In April 1956, a refitted oil tanker carried 58 shipping containers from Newark to Houston. From that modest beginning, container shipping developed into a huge industry that made the boom in global trade possible. The Box tells the dramatic story of the container's creation, the decade of struggle before it was widely adopted, and the sweeping economic consequences of the sharp fall in transportation costs that containerization brought about.

Sometimes designed objects reject their users: a computer mouse that doesn't work for left-handed people, for example, or a touchscreen payment system that only works for people who read English phrases, have 20/20 vision, and use a credit card. These mismatches are the building blocks of exclusion. In Mismatch, Kat Holmes describes how design can lead to exclusion, and how design can also remedy exclusion.

One of Michiko Kakutani's (New York Times) top 10 books of 2016. A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again.

Digital Apollo examines the design and execution of each of the six Apollo moon landings, drawing on transcripts and data telemetry from the flights, astronaut interviews, and NASA's extensive archives. Mindell's exploration of how human pilots and automated systems worked together to achieve the ultimate in flight - a lunar landing - traces and reframes the debate over the future of humans and automation in space.

Step into the transformative world of Artificial Intelligence with this exclusive book bundle featuring Unlock AI for Beginners and Understanding Generative AI for Business Leaders. Whether you're exploring AI for the first time or seeking strategic insights for your business, this bundle provides everything you need to embrace AI with confidence.

From mechanical looms to combustion engines to early computers, new technologies have always provoked panic about workers being replaced by machines. In the past, such fears have been misplaced, and many economists maintain that they remain so today. Yet in A World Without Work, Daniel Susskind shows why this time really is different. Advances in artificial intelligence mean that all kinds of jobs are increasingly at risk.

The fruit of the long history of John Brockman's profound engagement with the most important scientific minds who have been thinking about AI - from Alison Gopnik and David Deutsch to Frank Wilczek and Stephen Wolfram - Possible Minds is an ideal introduction to the landscape of crucial issues AI presents. The collision between opposing perspectives is salutary and exhilarating; some of these figures are deeply concerned with the threat of AI, including the existential one, while others have a very different view.

This book predicts the decline of today's professions and describes the people and systems that will replace them. In an Internet society, according to Richard Susskind and Daniel Susskind, we will neither need nor want doctors, teachers, accountants, architects, the clergy, consultants, lawyers, and many others to work as they did in the 20th century.

Planning the invasion of Normandy, the Allies knew that decoding the communications of the Nazi high command was imperative for its success. But standing in their way was an encryption machine they called Tunny (British English for “tuna”), which was vastly more difficult to crack than the infamous Enigma cipher.

How do you spot a robot mimicking a human? How do you recognize and deactivate a rebel servant robot? How do you escape a murderous "smart" house, or evade a swarm of marauding robotic flies? In this dryly hilarious survival guide, roboticist Daniel H. Wilson teaches worried humans the secrets to quashing a robot mutiny.