Showing results by publisher "Penguin Audio" in Computers & Technology

The remarkable inside story of how Instagram became the hottest website on Earth. With astonishing access to all the key players, she recounts the fateful meeting of the Instagram founders in 2010. She explores the company’s unlikely acquisition by Facebook and the internal clashes over whether it could retain its autonomy. And she reveals how when Facebook entered a tailspin brought about by data misuse and fake news, it was Instagram that came to the rescue. But this is not just a Silicon Valley story. No Filter reveals how Instagram has transformed global society.

The founder and executive chairman of the World Economic Forum on how the impending technological revolution will change our lives. We are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history. Characterized by new technologies fusing the physical, digital and biological worlds, the Fourth Industrial Revolution will impact all disciplines, economies and industries - and it will do so at an unprecedented rate.

From the Pulitzer Prize winner and number one international best-selling author of The World Is Flat, an essential and entertaining field guide to thriving in the 21st century. We all sense it - something big is going on. You feel it in your workplace. You feel it when you talk to your children. You can't miss it when you read the newspapers or watch the news. Our lives are speeding up - and it is dizzying.

Maria Ressa has spent decades speaking truth to power. But her work tracking disinformation networks seeded by her own government, spreading lies to its own citizens laced with anger and hate, has landed her in trouble with the most powerful man in the country: President Duterte. Now, hounded by the state, she has 10 arrest warrants against her name, and a potential 100+ years behind bars to prepare for - while she stands trial for speaking the truth.

Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are. Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before.

In Lost and Founder Rand Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin's hard-won lessons are applicable to any kind of business environment and this audiobook can help solve your problems, and make you feel less alone for having them.

The benefits of living in a digital, globalised society are enormous; so too are the dangers. The world has become a law enforcer’s nightmare and every criminal’s dream. We bank online, shop online, date, learn, work and live online. But have the institutions that keep us safe on the streets learned to protect us in the burgeoning digital world? Have we become complacent about our personal security – sharing our thoughts, beliefs and the details of our daily lives with anyone who cares to relieve us of them?

Penguin presents the unabridged, downloadable audiobook edition of The Future of the Mind by Michio Kaku, the international best-selling author of Physics of the Impossible. Read by the actor Feodor Chin. Recording memories, mind reading, videotaping our dreams, mind control, avatars, and telekinesis - no longer are these feats of the mind solely the province of overheated science fiction. As Michio Kaku reveals, not only are they possible, but with the latest advances in brain science and recent astonishing breakthroughs in technology, they already exist.

Are you at risk of being scammed? Former con artist and best-selling author of Catch Me If You Can Frank Abagnale shows you how to stop scammers in their tracks. Maybe you're wondering how to make the scam phone calls stop. Perhaps someone has stolen your credit card number. Or you've been a victim of identity theft. Even if you haven't yet been the target of a crime, con artists are always out there, waiting for the right moment to steal your information, your money, and your life.

What will the world of tomorrow be like? How does progress happen? And why don't we have a lunar colony already? In this witty and entertaining audiobook, Kelly and Zach Weinersmith give us a snapshot of the transformative technologies that are coming next - from robot swarms to nuclear fusion powered toasters - and explain how they will change our world in astonishing ways. By weaving together their own research and interviews with pioneering scientists, the Weinersmiths investigate why these innovations are needed and how they would work.

AI-First companies are the only trillion-dollar companies, and soon they will dominate even more industries, more definitively than ever before. These companies succeed by design--they collect valuable data from day one and use it to train predictive models that automate core functions. As a result, they learn faster and outpace the competition in the process. Thankfully, you don't need a PhD to learn how to win with AI. In The AI-First Company, internationally-renowned startup investor Ash Fontana offers an executable guide for applying AI to business problems.

Until very recently, most languages had no words for numbers greater than five - anything from six to infinity was known as 'lots'. While the numbers in our world have become increasingly complex, our brains are stuck in the past. Yet the ability to communicate and understand numbers has never mattered more. So how can we more effectively translate numbers and stats so that the data comes alive? In Making Numbers Count, Chip Heath and Karla Starr argue that understanding numbers is essential - but humans aren't built to understand them.

From one of our leading technology thinkers and writers, a guide through the 12 technological imperatives that will shape the next 30 years and transform our lives. Much of what will happen in the next 30 years is inevitable, driven by technological trends that are already in motion. In this fascinating, provocative new book, Kevin Kelly provides an optimistic road map for the future, showing how the coming changes in our lives - from virtual reality in the home to an on-demand economy to artificial intelligence embedded in everything we manufacture.

Deep beneath our feet, vast and sprawling, lies one of the most sophisticated empires the world has ever known. At first glance, it might not look like much - it is made up of fibre optic cables and obscure payment systems. But according to prominent political scientists Henry Farrell and Abraham Newman, this network is the key source of American power on the global stage, more significant than its military might. Underground Empire weaves together tales of economic conflict, shadowy surveillance technologies and covert infrastructure projects to present an explosive new vision of geopolitics.

In this bold, optimistic book, the authors of the best-selling Big Data show how humans have a unique cognitive ability to frame - to create mental models that allow us to spot patterns, make predictions and grasp new situations. While computers may now excel at reasoning and judgement, framing is unique to humans. This book is the first guide to mastering an essential skill for the 21st century.

Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring entrepreneur, own a business or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start.

Combining the deft social analysis of Where Good Ideas Come From with the optimistic arguments of Everything Bad Is Good for You, New York Times best-selling author Steven Johnson's Future Perfect makes the case that a new model of political change is on the rise, transforming everything from local governments to classrooms, from protest movements to health care. Johnson paints a compelling portrait of this new political worldview.

Colonialism has not disappeared; it has taken a new form. In the new world order where data is the new oil, big Tech companies are grabbing our most basic natural resources - our data - exploiting our labour and connections, and repackaging our information to control our views, track our movements, record our conversations and discriminate against us. In this searing, cutting-edge guide, two leading global researchers and founders of the concept of data colonialism reveal how history can help us understand the emerging future - and how we can fight back.

In recent years, techno-scientific progress has started to utterly transform our world - changing it almost beyond recognition. In this extraordinary new audiobook, renowned philosopher Slavoj Zizek turns to look at the brave new world of Big Tech, revealing how, with each new wave of innovation, we find ourselves moving closer and closer to a bizarrely literal realisation of Marx's prediction that 'all that is solid melts into air'.

We are used to thinking of computers as being a step up from calculators - very good at storing information, and maybe even at playing a logical game like chess. But up to now they haven't been able to think in ways that are intuitive, or respond to questions as a human might. All that has changed, dramatically, in the past few years. Our search engines are becoming answer engines. Artificial intelligence is already revolutionising sectors from education to healthcare to the creative arts. But how does an AI understand sentiment or context?