Showing results by publisher "Pearson" in Small Business
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The Truth About Starting a Business
- By: Bruce Barringer
- Narrated by: Jay Webb
- Length: 4 hrs and 21 mins
- Unabridged
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You'll learn how to generate and test business ideas, and pick the one that's best for you... select the right entry strategy... name and locate your business... raise capital... build your team and get expert advice... protect your business secrets and intellectual property... effectively brand your business and market its offerings... handle pricing, distribution, and sales... manage your finances to specific objectives... prepare for growth... and even maintain your work/life balance as an entrepreneur.
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The Truth About Starting a Business
- Narrated by: Jay Webb
- Length: 4 hrs and 21 mins
- Release date: 28-09-2011
- Language: English
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$18.77 or free with 30-day trial
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