Showing results by publisher "Ascent Audio" in Small Business

Take your passion for event planning to the next level with in-the-trenches advice and tools you need to start, run, and grow a successful business. From writing a solid contract to finding reliable vendors, our experts help you identify your niche, teach you how to scout potential clients, evaluate the competition, market your business, and more.

In Revenue Revolution: Designing and Building a High-Performing Sales System, the cofounder and CEO of Triple Session, Matt Doyon, delivers an insightful and practical discussion of how to maximize sales success by encouraging collaboration between sales leadership and front-line sales personnel. In the book, you'll learn how to utilize a design-build model to create a fully integrated sales organization made up of six interlocking systems.

Be Your Best Boss is the audiobook to help entrepreneurially minded professionals seize the opportunity offered by the current economic environment to begin a "second act" in their careers. This complete guide explores the full range of questions and concerns voiced by midcareer entrepreneurs, including: how to get started after a lifetime of having other bosses, risks and rewards of making the entrepreneurial leap, and the drawbacks to starting a business under the constraints of traditional start-up costs.

Side hustle culture continues to grow in popularity as more people seek ways to break free from the 9 to 5, pursue their passion, and make some extra cash. Whether you're looking to turn a hobby into something profitable or to learn a new skill entirely, a side hustle can help you bring in extra cash without quitting your day job. Discover how to turn your hobbies into profitable ventures; utilize your skills to create new income streams; balance a side hustle with your full-time job; develop a flexible schedule and master time management; and become your own boss and control your future.

You've done the work—your small business is a huge success and you're ready for the next step. But amplifying your business into a self-sustaining, exponentially profitable entity requires its own set of skills. With Grow Your Business, you'll learn the modern strategies for taking your burgeoning venture up a notch, all while avoiding the common pitfalls of expansion.

What makes the dream of self-employment so alluring, so pervasive in today's world? Benjamin C. Waterhouse offers a provocative argument: the modern cult of the hustle is a direct consequence of economic failures—bad jobs, stagnant wages, and inequality—since the 1970s. With original research, Waterhouse traces a new narrative history of business in America, populated with vivid characters—from the activists, academics, and work-from-home gurus who hailed business ownership as our economic salvation to the upstarts who took the plunge. Some flourish; some squeak by. Some fail.

In 1950 Gerald Frank, a determined Black man, arrived in Seattle at the age of eighteen. Fleeing the violence of Detroit and the suffocating grip of Jim Crow Laws, Gerald carried nothing but dreams and drumsticks in his heart. His unwavering belief that he could carve out a better life set the stage for an incredible journey. Today, over seventy years later, the real estate empire forged by Gerald and his wife, Theresa, continues to flourish under the guidance of the third generation of the Frank family. But theirs was not a journey paved with silver spoons.

Ever wonder why you've had more strategy conversations than you can count, but not a single strategist discussion you can remember? That's because strategy has made a career out of ignoring the strategist—until now. Strategists First will help you learn what every strategist needs to know, including: who strategists are, what strategists believe, how strategists behave, where strategists thrive, when strategists strike, and why strategists matter.

The Three Bucket Leadership Framework helps leaders understand and overcome disengagement in their teams and organizations. This book is divided into two sections. Part I introduces the Three Buckets—All In, All Out, and The Middle—and shows how our spending of time and energy shapes our level of engagement. It also explores how individual habits and cultural forces lead people into disengagement, and how leaders must take responsibility for their teams’ engagement.

Cannabis Banking offers a deep dive into a critical issue facing cannabis businesses worldwide: the challenge of accessing essential financial and banking services. Written by a team of experienced finance professionals and entrepreneurs, this guide is tailored to demystify the complex world of banking regulations and present practical solutions for cannabis enterprises.

Straight-shooting author Joe Mathews delivers a practical and hands-on "how-to" guide for aspiring franchisees seeking to start their own businesses. In the book, you'll explore real-life stories from the franchising trenches that illustrate how to effectively look past the obvious and dig deep into the bones of a franchise to establish fit, predict success, and mitigate risk. You'll discover the personality types most likely to experience success and failure at franchising and identify the entrepreneurial traits that can expose you to additional risk.

Becoming a Franchise Owner is your key to understanding the attainability of franchise ownership. This step-by-step guide shatters common misconceptions, providing you with the roadmap to becoming a successful franchise owner.