Showing results by publisher "Audible studios" in Marketing
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![A vida secreta dos clientes [The Secret Life of Customers] cover art](https://m.media-amazon.com/images/I/41NpVzgsXhL._SL500_.jpg)
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A vida secreta dos clientes [The Secret Life of Customers]
- Uma história sobre o misterioso comportamento dos consumidores: quem são, por que os perdemos e como trazê-los de volta [A Detective Story About Solving the Mystery of Customer Behavior]
- By: David S. Duncan
- Narrated by: Roberto Rocha
- Length: 5 hrs and 44 mins
- Unabridged
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Uma história sobre o misterioso comportamento dos consumidores: quem são, por que os perdemos e como trazê-los de volta. Uma nova abordagem para compreender o que o cliente realmente quer, hoje e no futuro. Os clientes podem ser um verdadeiro mistério–e para desvendar seu comportamento é preciso pensar como um detetive. Neste audiolivro, David S. Duncan conta a história da rede fictícia de cafés Tazza, que está perdendo sua clientela mais fiel às vésperas de abrir o capital na bolsa.
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A vida secreta dos clientes [The Secret Life of Customers]
- Uma história sobre o misterioso comportamento dos consumidores: quem são, por que os perdemos e como trazê-los de volta [A Detective Story About Solving the Mystery of Customer Behavior]
- Narrated by: Roberto Rocha
- Length: 5 hrs and 44 mins
- Release date: 30-04-2024
- Language: Portuguese
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Non-member price: $21.99 or 1 Credit
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はじめての越境EC・海外Webマーケティング
- By: 徳田 祐希
- Narrated by: 初村 健矢
- Length: 5 hrs and 3 mins
- Unabridged
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越境EC、海外Webマーケティングを成功させるために知っておくべき情報を一挙にまとめました。
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はじめての越境EC・海外Webマーケティング
- Narrated by: 初村 健矢
- Length: 5 hrs and 3 mins
- Release date: 02-11-2023
- Language: Japanese
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The Marketing Gita
- Ancient Wisdom for Modern Business Success
- By: Prateek Maheshwari, Sagar Venkateshwar
- Narrated by: Chandrahas Shetty
- Length: 9 hrs and 44 mins
- Unabridged
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With the rapidly changing world that we live in, a new business or brand is introduced to us each day. Every brand needs a unique marketing strategy to make it big! This easy and compact manual sets out to decode the essential questions about marketing, using wisdom from ancient Indian scriptures to tackle modern marketing challenges.
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The Marketing Gita
- Ancient Wisdom for Modern Business Success
- Narrated by: Chandrahas Shetty
- Length: 9 hrs and 44 mins
- Release date: 29-03-2024
- Language: English
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氾濫するＰＲ(週刊東洋経済ｅビジネス新書Ｎo.446)
- By: 週刊東洋経済編集部
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 1 min
- Unabridged
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企業から消費者への「情報伝達」が激変している。これまでは報道関係者向けだったＰＲ（パブリック・リレーションズ）は、今やＳＮＳや動画配信サイトを介して消費者へ直接つながる手段となっている。
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氾濫するＰＲ(週刊東洋経済ｅビジネス新書Ｎo.446)
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 1 min
- Release date: 29-05-2024
- Language: Japanese
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高揚するコンサル したたかな弁護士(週刊東洋経済ｅビジネス新書Ｎo.444)
- By: 週刊東洋経済編集部
- Narrated by: 中川 典
- Length: 2 hrs and 33 mins
- Unabridged
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弁護士を筆頭にエリート職業である「士業」。しかし激変の波が襲っている。キーワードは「コンサルティング」。今や弁護士も会計士もコンサルを含めた提案を行わないと立ちゆかなくなっている。
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高揚するコンサル したたかな弁護士(週刊東洋経済ｅビジネス新書Ｎo.444)
- Narrated by: 中川 典
- Length: 2 hrs and 33 mins
- Release date: 22-05-2024
- Language: Japanese
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認知症全対策(週刊東洋経済ｅビジネス新書Ｎo.448)
- By: 週刊東洋経済編集部
- Narrated by: 中川 典
- Length: 2 hrs and 54 mins
- Unabridged
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「親が認知症と診断されたが、相談しようにも知識がなく、何を聞いたらいいかもわからない」。２０２５年には高齢者の５人に１人がなるとの試算もある認知症は、ひとごとではない身近な問題だ。
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認知症全対策(週刊東洋経済ｅビジネス新書Ｎo.448)
- Narrated by: 中川 典
- Length: 2 hrs and 54 mins
- Release date: 29-05-2024
- Language: Japanese
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米中大動乱(週刊東洋経済ｅビジネス新書Ｎo.443)
- By: 週刊東洋経済編集部
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 33 mins
- Unabridged
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制御困難な米国のインフレと急失速する中国経済。２１世紀の経済成長を牽引してきた両大国が大混乱に陥っている。政治的動揺もはらむ未曾有の危機が、日本へも襲いかかろうとしてる。
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米中大動乱(週刊東洋経済ｅビジネス新書Ｎo.443)
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 33 mins
- Release date: 15-05-2024
- Language: Japanese
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半導体 復活の足音(週刊東洋経済ｅビジネス新書Ｎo.445)
- By: 週刊東洋経済編集部
- Narrated by: 中川 典
- Length: 2 hrs and 28 mins
- Unabridged
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時にはブレーキのかかる半導体市況だが、自動車向けなどの牽引で今後も需要が拡大する成長シナリオは不変だ。
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半導体 復活の足音(週刊東洋経済ｅビジネス新書Ｎo.445)
- Narrated by: 中川 典
- Length: 2 hrs and 28 mins
- Release date: 29-05-2024
- Language: Japanese
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岐路に立つ鉄道(週刊東洋経済ｅビジネス新書Ｎo.441)
- By: 週刊東洋経済編集部
- Narrated by: 中川 典
- Length: 2 hrs and 2 mins
- Unabridged
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明治初期、日本に初めての鉄道が開業してから２０２２年で１５０年。全国に張り巡らされた路線網は国の近代化と経済発展を長らく支えてきた。だが、盤石だった都市部の通勤輸送や新幹線はコロナ禍で低迷。少子高齢
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岐路に立つ鉄道(週刊東洋経済ｅビジネス新書Ｎo.441)
- Narrated by: 中川 典
- Length: 2 hrs and 2 mins
- Release date: 24-04-2024
- Language: Japanese
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総孤独社会(週刊東洋経済ｅビジネス新書Ｎo.447)
- By: 週刊東洋経済編集部
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 21 mins
- Unabridged
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一人暮らし世帯が４割に迫ろうとする今、頼れる人のいない孤立状態に、あなたの親・子・同僚など、誰もが陥りかねない。
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総孤独社会(週刊東洋経済ｅビジネス新書Ｎo.447)
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 21 mins
- Release date: 29-05-2024
- Language: Japanese
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学び直し全ガイド(週刊東洋経済ｅビジネス新書Ｎo.442)
- By: 週刊東洋経済編集部
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 22 mins
- Unabridged
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リスキリングやリカレントという言葉に代表されるように「学び直し」が注目されている。
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学び直し全ガイド(週刊東洋経済ｅビジネス新書Ｎo.442)
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 22 mins
- Release date: 01-05-2024
- Language: Japanese
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ゼネコン 両利きの経営(週刊東洋経済ｅビジネス新書Ｎo.437)
- By: 週刊東洋経済編集部
- Narrated by: 中川 典
- Length: 2 hrs and 19 mins
- Unabridged
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ゼネコン業界再編の機運が一気にヒートアップしている。異業種参入、アライアンス、グループ化という３つのムーブメントから、転換期を迎えるゼネコンの最前線に追った。再編の行方について大手ゼネコン・トップにインタビュー。
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ゼネコン 両利きの経営(週刊東洋経済ｅビジネス新書Ｎo.437)
- Narrated by: 中川 典
- Length: 2 hrs and 19 mins
- Release date: 27-03-2024
- Language: Japanese
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宗教 カネと政治(週刊東洋経済ｅビジネス新書Ｎo.440)
- By: 週刊東洋経済編集部
- Narrated by: 中川 典
- Length: 2 hrs and 17 mins
- Unabridged
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安倍晋三元首相が銃撃され死亡した事件の背景には「宗教」の影があった。宗教法人にまつわる「カネと政治」の構図を、さまざまな角度から解剖し、その深層を探っていく。
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宗教 カネと政治(週刊東洋経済ｅビジネス新書Ｎo.440)
- Narrated by: 中川 典
- Length: 2 hrs and 17 mins
- Release date: 17-04-2024
- Language: Japanese
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すごいベンチャー 2022【前編】(週刊東洋経済ｅビジネス新書Ｎo.438)
- By: 週刊東洋経済編集部
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 27 mins
- Unabridged
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２０２２年に注目された国内ベンチャー企業１００社を前・後編に分けて紹介する。
前編では、Ｗｅｂ３、ＥＳＧ、ＤＸ、スポーツ、モビリティ、宇宙、ものづくり、コンピューティング、医療の各事業領域から５２社をピックアップ。-
すごいベンチャー 2022【前編】(週刊東洋経済ｅビジネス新書Ｎo.438)
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 27 mins
- Release date: 03-04-2024
- Language: Japanese
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すごいベンチャー 2022【後編】(週刊東洋経済ｅビジネス新書Ｎo.439)
- By: 週刊東洋経済編集部
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 34 mins
- Unabridged
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２０２２年に注目された国内ベンチャー企業１００社を前・後編に分けて紹介する。
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すごいベンチャー 2022【後編】(週刊東洋経済ｅビジネス新書Ｎo.439)
- Narrated by: 海老塚 久蔵
- Length: 2 hrs and 34 mins
- Release date: 10-04-2024
- Language: Japanese
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モノではなく価値を売るために マーケティングについて永井孝尚先生に聞いてみた
- By: 永井 孝尚
- Narrated by: 大野 海夏大
- Length: 3 hrs and 47 mins
- Unabridged
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【著書累計100万部突破！】マーケティングのプロ永井孝尚監修の「先生に聞いてみた」シリーズ第7弾。
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モノではなく価値を売るために マーケティングについて永井孝尚先生に聞いてみた
- Narrated by: 大野 海夏大
- Series: 〇〇先生に聞いてみたシリーズ, Book 永井 孝尚 先生
- Length: 3 hrs and 47 mins
- Release date: 28-06-2024
- Language: Japanese
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食糧危機は終わらない(週刊東洋経済ｅビジネス新書Ｎo.436)
- By: 週刊東洋経済編集部
- Narrated by: 中川 典
- Length: 2 hrs and 20 mins
- Unabridged
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ウクライナ戦争、歴史的円安、相次ぐ異常気象など、輸入依存の日本に押し寄せるのは終わりの見えない食料インフレの連鎖だ。日本の食卓を襲う食料危機の現状を、多方面から描いていく。
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食糧危機は終わらない(週刊東洋経済ｅビジネス新書Ｎo.436)
- Narrated by: 中川 典
- Length: 2 hrs and 20 mins
- Release date: 20-03-2024
- Language: Japanese
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小さな会社の勝算 90日で売れる仕組みになるデジタルマーケティング
- By: 谷田部 敦
- Narrated by: 檜山 尚人
- Length: 5 hrs and 38 mins
- Unabridged
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「SNSをはじめたけど、効果が出ない！」「ファンがついた、売れる商品もあるけど、利益が出ない！」「顧客情報の集め方・活用のしかたがわからない！」
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小さな会社の勝算 90日で売れる仕組みになるデジタルマーケティング
- Narrated by: 檜山 尚人
- Length: 5 hrs and 38 mins
- Release date: 21-06-2024
- Language: Japanese
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Vender como cracks
- Técnicas prácticas que no utilizan los merluzos
- By: Victor Küppers
- Narrated by: Javier Laorden
- Length: 4 hrs and 25 mins
- Unabridged
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La venta es una profesión maravillosa, absolutamente fantástica. Difícil, complicada, con frustraciones, solitaria, pero llena también de alegrías y satisfacciones que compensan sobradamente esa parte menos bonita. Este libro intenta ayudar a motivar, a ilusionar, a disfrutar con el trabajo comercial. Es un ámbito en el que hay dos tipos de profesionales: los cracks y los chusqueros; los que tienen metodología, los que se preparan, los que se preocupan por ayudar a sus clientes, por un lado, y los maleantes, los colocadores y los enchufadores, por otro.
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Vender como cracks
- Técnicas prácticas que no utilizan los merluzos
- Narrated by: Javier Laorden
- Length: 4 hrs and 25 mins
- Release date: 06-03-2024
- Language: Spanish
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