Showing results by publisher "Little, Brown Audio" in Marketing & Sales

THE ULTIMATE GUIDE TO BUILDING AN APP-BASED BUSINESS 'A must read for anyone who wants to start a mobile app business' Riccardo Zacconi, founder and CEO King Digital (maker of Candy Crush Saga) 'A fascinating deep dive into the world of billion-dollar apps. Essential reading for anyone trying to...

Some people are born with a natural 'go-get-'em' approach. For most of us, however, selling does not come naturally. This book demystifies the art of getting people to buy - whether it is as simple as convincing your friends to agree to your restaurant recommendation, or as complex as getting people to buy your million- dollar proposal at work. The book is a toolkit for self-exploration, analysis, learning and action plan development framed in a 5-week programme for building your unique sales self.

A good business developer, prospector and networker knows how to create a positive connection with the people they meet. They are the catalyst that creates a chemical reaction between strangers, and they know how to convert these opportunities into new business. Louisa Clarke and David Kean have spent their careers catalysing strangers into contacts and converting contacts into clients - and even into friends.

Natasha Oakley, co-founder of Monday Swimwear and The Pilates Class, is a hugely dynamic businesswoman and isn't afraid to try, fail and create something new from her mistakes; she is constantly on the path to growth. In her book, she will show listeners how to find a balance between their brand and their personal life, how to generate a huge brand following, how to build contacts when no one knows who you are, how to rise above cancel culture and the pressures of social media to use it powerfully and with purpose, and so much more.