Showing results by publisher "Audible studios" in Management

Here are really two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the entire text of Samuel B. Griffith's popular translation of The Art of War. Within, McNeilly explains how to gain market share without inciting competitive retaliation, how to attack a competitor's weak points, and how to maximize the power of market information for competitive advantage.

Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can directly affect business results. Yet most managers lack a real sense of how to put this new approach to use for issues other than product development and sales growth. Solving Problems with Design Thinking details 10 real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations.

少子化が進む中、私立大学の経営は二極化が進んでいる。経営的に優位を誇っているのが、都市部にある大規模大学だ。

トヨタを3年で辞めた若手人事が、「どうすれば日本の大企業の閉塞感をなくせるのか?」という問いを掲げ、その回答を手紙形式でまとめた全524Pに及ぶ力作。

From tech booms and tax evasion to banks and money laundering; scams and crashes to fixers and investors, Lala has seen it all. A comprehensive account of the stock market over the last 25 years, it tells you what to watch out for while investing. It also looks at policies that the government needs to revise if the country is to harness domestic capital more effectively.

This groundbreaking book is the first to both identify the wide range of political risks that global firms face and show investors how to effectively manage them. Written by two of the world's leading figures in political risk management, it reveals that, while the world remains exceedingly risky for businesses, it is by no means incomprehensible. The authors provide a wealth of unique methods, tools, and concepts to help understand political risk, showing when and how political risk analysis works - and when it does not.

スモールビジネスで労働という名の無限の競争から脱出し、自由な人生を楽しもう！まずはスモールに、しかし確実に始めなさい!

パナソニックグループを創りあげた松下幸之助がその私財70億円を投じてはじめられた松下政経塾。の塾はその後政財界に多くのリーダーを輩出してきた。

神道1300年の歴史は日本人の必須教養。「神道」研究の第一人者がその起源から解き明かす。ビジネスエリート必読書。明治以降の近代化で、「国家総動員」の精神的装置となった「神道」

「手帳ぐらい私も使っているよ。スケジュール管理もバッチリだし、メモとしても大いに活躍しているよ」読者の中には、こうおっしゃる方もいるでしょう。

「人間とは何か」「人生とはいかにあるべきか」「人間として何が正しいのか」……人間としての本質は、洋の東西を問わず同じはずであると考える著者。本書は、京セラが1990年に買収したアメリカの電子

Art today is defined by its relationship to money as never before. Prices of living artists' works have been driven to unprecedented heights, conventional boundaries within the art world have collapsed, and artists now think ever more strategically about how to advance their careers. Artists no longer simply make art, but package, sell, and brand it. Noah Horowitz exposes the inner workings of the contemporary art market, explaining how this unique economy came to be, how it works, and where it's headed.

Tom Kelley, author of The Art of Innovation and the general manager of IDEO, the world-famous design firm, illuminates the strategies IDEO used to beat the devil's advocate and drive creativity throughout the organization.

Most of us would recognise a star leader by their charisma, emotional intelligence and public communication prowess. What is truly impressive but often overlooked is the silent work of leadership that garners real results. Exercising influence in a complex and global organisation - whilst also shaping and executing strategies across borders in a disruptive age - is the true mark of success as a leader.

Are you paid what you deserve by your clients? This book will save you a fortune - and maybe even make you a fortune. Using proven strategies that can be applied to your business today, it will help you discover: how to confidently hold your price, how to say "no" to clients while improving your relationship, how to negotiate higher fees and prices, and how to handle unrealistic timescales and budgets. Why Do Smart People Make Such Stupid Mistakes? is a practical negotiation guide to more profitable client relationships for marketing and communication agencies, sales teams, and professional service people.

Who are made-in-India managers? What do they do differently? Over the last 50 years, several Indians have occupied top positions in multinationals across the globe. There are, today, innumerable instances of CEOs born and bred in India, helming S&P's 500 companies. In The Made-in-India Manager, two stalwarts of Indian business and academics examine this little-studied phenomenon and present a compelling argument: that a unique combination of factors has led Indian management to become a 'soft power' with the potential to decisively impact global managers of tomorrow.

「話すこと」に不安を抱えるすべてのビジネスパーソンへ――"プレゼンの神"がついに明かした重大事実。

Esta guía práctica contiene consejos fáciles de entender sobre una amplia variedad de temas, agrupados en tres grandes habilidades que todo líder debe dominar. Con este práctico audiolibro como guía, tendrá la mejor oportunidad de triunfar en su papel de líder.

Las claves estratégicas de uno de los grupos empresariales más exitosos y emblemáticos de México. Establecida en 1945, Bimbo surgió a partir de la experiencia de sus fundadores en la panadería El Molino para producir y vender pan de caja en el territorio de la República Mexicana. Ahora, con presencia en más de treinta países, es un emblema del crecimiento empresarial mexicano en un mundo globalizado y competitivo.

Today's business environment poses unprecedented perils for the average American as for the first time ever, more than half of Americans now own stock. Identifying the problems of the past, Skeel offers a strikingly new diagnosis of the fundamental flaws in corporate America today, and of what can be done to fix them.