Showing results by narrator "Bernard Setaro Clark" in Business & Careers

Most companies' change initiatives fail. Yours don't have to. If you listen to nothing else on change management, listen to these 10 articles (featuring "Leading Change" by John P. Kotter). We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you spearhead change in your organization.

New from the best-selling HBR's 10 Must Reads series. Stop pushing products - and start cultivating relationships with the right customers. If you listen to nothing else on marketing that delivers competitive advantage, hear these 10 articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting it - and your customers - at the center of your business.

In the spring of 1848, rumors began to spread that gold had been discovered in a remote spot in the Sacramento Valley. A year later, newspaper headlines declared "Gold Fever!" as hundreds of thousands of men and women borrowed money, quit their jobs, and allowed themselves - for the first time ever - to imagine a future of ease and splendor.