Showing results by publisher "Penguin Audio" in Business & Careers

Mindshift reveals how we can overcome stereotypes and preconceived ideas about what is possible for us to learn and become. At a time when we are constantly being asked to retrain and reinvent ourselves to adapt to new technologies and changing industries, this book shows us how we can uncover and develop talents we didn't realize we had - no matter what our age or background.

Unscripted is the inside story of the struggle to control one of the world's great entertainment empires. It is the story of the last great Hollywood mogul, Sumner Redstone: the ninety-something founder of Paramount Global who, well into his dotage and facing a scandalous lawsuit, proves increasingly unable to run the sprawling company he has built. It is the story of his daughter, Shari Redstone: Sumner's heir apparent who, despite being groomed for power for six decades, struggles to assert her authority over the company and her family's legacy.

In The Way of the Monk, Das takes us on an unforgettable journey and offers precious insights to make life happier and easier, even in the stormiest of times. Whether you are looking to find your purpose, strengthen relationships, discover inner calm or give back to the world, this thought-provoking book will challenge you to change your outlook and align yourself with the life you want to live.

Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change. By starting with outcomes instead of processes, the most effective companies understand what people want to do and why they aren't already doing it, then build products and services to bridge the gap. Wallaert underscores with clarity and humor how this approach can improve the way we work and live.

The Challenger Sale team are back, and this time they reveal something even more game changing: the highest-performing sales teams don't focus on friendly, attentive customers. They target challenger customers. Challenger customers are sceptical, less interested in meeting and indifferent. But they also have the persuasive skill and will to challenge their own organisations on your behalf and get the deal to the finish line.

Tony Hsieh's first successful venture was in middle school, selling personalized buttons. At Harvard, he made a profit compiling and selling study guides. In 1998, Hsieh sold his first company to Microsoft for $265 million. About a decade later, he sold online shoe empire Zappos to Amazon for $1.2 billion. The secret to his success? Making his employees happy. At its peak, Zappos's employee-friendly culture was so famous across the tech industry that it became one of the hardest companies to get hired at, and CEOs from other companies regularly toured the headquarters.

We all face the same problem: we’re constantly busy, but we never seem to get anything done. We know we should focus on the task in hand, but it feels impossible with so many distractions and demands on our time. We all need The Pomodoro Technique. This deceptively simple tool, now being used by more than two million people around the world, helps us regain control and achieve our goals. It transforms both work and home life by splitting days into 25-minute ‘pomodoros’ which focus our minds and make us far more productive.

Richard Branson is an iconic businessman. In Screw It, Let’s Do It, he shares the secrets of his success and the invaluable lessons he has learned over the course of his remarkable career. As the world struggles with the twin problems of global recession and climate change, Richard explains why it is up to big companies like Virgin to lead the way in finding a more holistic and environmentally friendly approach to business.

The Go-Giver Influencer is a story about two young, ambitious businesspeople: Gillian Waters, the chief buyer for Smith & Banks, a midsize company that operates a national chain of pet accessory stores; and Jackson Hill, the founder of Angels Clothed in Fur, a small but growing manufacturer of all-natural pet foods. Each has something the other wants.

In this widely hailed book, NPR correspondent Tom Gjelten fuses the story of the Bacardi family and their famous rum business with Cuba's tumultuous experience over the last 150 years to produce a deeply entertaining historical narrative. The company Facundo Bacardi, launched in Cuba in 1862, brought worldwide fame to the island, and in the decades that followed, his Bacardi descendants participated in every aspect of Cuban life.

Gone are the days of a one-path career: embrace all that makes you YOU and build a multifaceted life that celebrates all your skills and interests. In The Portfolio Life, millennial, Harvard Business School professor and serial entrepreneur Christina Wallace delivers a model for thriving amidst the constant disruptions of the 21st century. Adapting tried-and-true practices from the business sector, Christina makes Portfolio Living accessible and actionable for all listeners through practical tools like her Balanced Scorecard, 100 Wishes Assessment, time optimisation benchmarks, and more.

In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. They deliver packages faster, churn out new products, and endlessly revamp their UI, often putting greater strain on employees for diminishing returns. According to Tiffani Bova, this siloed focus on customer experience – without considering the impact on your staff—actually hinders growth in the long run. The most successful companies adopt an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time.

Penguin presents the unabridged, downloadable, audiobook edition of Business for Punks, written and read by James Watt. Don't waste your time on b*******t business plans. Forget sales. Put everything on the line for what you believe in. These mantras have turned BrewDog into one of the world's fastest-growing drinks brands, famous for beers, bars and crowdfunding.

Britain's leading guru looks to the future. Charles Handy is one of the giants of contemporary thought. His books on management - including Understanding Organizations and Gods of Management - have changed the way we view business. His work on broader issues and trends - such as Beyond Certainty - has changed the way we view society. In The Second Curve, Handy builds on a life's work to glimpse into the future and see what challenges and opportunities lie ahead.

AI-First companies are the only trillion-dollar companies, and soon they will dominate even more industries, more definitively than ever before. These companies succeed by design--they collect valuable data from day one and use it to train predictive models that automate core functions. As a result, they learn faster and outpace the competition in the process. Thankfully, you don't need a PhD to learn how to win with AI. In The AI-First Company, internationally-renowned startup investor Ash Fontana offers an executable guide for applying AI to business problems.

The Stoics understood that if you can control your reactions and manage your emotions, you can achieve success. The same principles apply to our financial lives today. The only way to beat inflation and grow your wealth is by investing. Combining ancient wisdom with practical investment strategies drawn from analysis of the greatest investors of all time, The Stoic Path to Wealth will teach you how to cultivate an investing edge by managing your emotions and developing your unique skills and talents.

The modern working world is a dangerous place, where game-playing, duplicity and sheer malevolence are rife. Do talent and hard work count for nothing? Is politics everything? In this fascinating exposé, Oliver James reveals the murky underside of modern office life. With cutting-edge research and eye-opening interviews, he highlights the nasty practices that propel people to the top and shows how industries and cultures are fostering this behaviour.

Penguin presents the unabridged, downloadable audiobook edition of #Girlboss by Sophia Amoruso, read by Sarah Jes Austell. The first thing Sophia Amoruso sold online wasn't fashion. It was a stolen book. At age 17 she was a dumpster-diving, shoplifting anarchist. By 29 she was the founder and CEO of Nasty Gal, a $100 million-plus fashion empire. Filled with brazen wake-up calls ("You are not a special snowflake"), frank observations ("Failure is your invention"), and behind-the-scenes stories....

You know him as the founder of Microsoft; the philanthropic, kind-hearted billionaire who has donated endless funds to good causes around the world. But there's another side to Bill Gates. Combining rich storytelling and ground-breaking reporting, The Good Billionaire offers listeners a provocative and timely counter-narrative about one of the world's most widely recognized individuals - a true global celebrity with a truly global audience.

How ordinary Americans suffer when the rich and powerful use tax doges or break the law to get richer and more powerful - and how we can stop it. There is an elite crime spree happening in America, and the privileged perps are getting away with it. Selling loose cigarettes on a city sidewalk can lead to a choke-hold arrest, and death, if you are not among the top one percent.