Showing results by publisher "Penguin Audio" in Business

You May Never See Us Again is the only definitive story of David and Frederick Barclay - commonly known as the Barclay brothers. Born poor, these enigmatic twins built one of the biggest fortunes in Britain together from scratch and spent six decades at the epicentre of British business, media and politics. Journalist Jane Martinson unravels the fascinating story of these once inseparable billionaire brothers.

Whether it's teaching you how to have stronger relationships and find purpose, meaning and success at work, or giving you the tools and tips needed to build community, be creative and achieve personal growth, New Methods for Women is the ultimate guide to living a more purposeful and empowered life. Drawing on her vast experiences as an entrepreneur, business-owner, tech and beauty visionary, Sharmadean Reid MBE reveals the secret formula for lifting up yourself and the women around you, based on her own successes.

By accepting the CEO job at Hewlett-Packard, an iconic company that had lost its way, Carly Fiorina confirmed her status as the most powerful businesswoman in America. But she also made herself a target for everyone who disliked her bold leadership style and resented her rapid rise. For six years, as she led HP through drastic changes and a controversial merger, Fiorina was the subject of endless analysis, debate, and speculation.

Tony Hsieh's first successful venture was in middle school, selling personalized buttons. At Harvard, he made a profit compiling and selling study guides. In 1998, Hsieh sold his first company to Microsoft for $265 million. About a decade later, he sold online shoe empire Zappos to Amazon for $1.2 billion. The secret to his success? Making his employees happy. At its peak, Zappos's employee-friendly culture was so famous across the tech industry that it became one of the hardest companies to get hired at, and CEOs from other companies regularly toured the headquarters.

Marcus Samuel, Jr., is an unorthodox Jewish merchant trader. Henri Deterding is a take-no-prisoners oilman. In 1889 John D. Rockefeller is at the peak of his power. Having annihilated all competition and possessing near-total domination of the market, even the US government is wary of challenging the great "anaconda" of Standard Oil. The Standard never loses - that is, until Samuel and Deterding team up to form Royal Dutch Shell.

In this clever, relatable and iconoclastic success story, Moya-Jones busts every myth and misconception about women in business and argues that women should embrace the attributes that set them apart from men. Blanket conventions and perceived barriers attached to the female entrepreneur can be transformed into assets and profit - all you have to do is take the leap.

Since the invention of the iPhone and App Store, Apple has built a near unassailable market power, controlling not only commerce, but also culture, and—increasingly—the flow of ideas. In response, a loose rebel alliance of tech entrepreneurs has formed to lay siege to Apple, bringing together X's Elon Musk, WeChat's Pony Ma, Spotify's Daniel Ek and Epic Games' Tim Sweeney. In the trenches of popular opinion and now in the courtrooms of Europe and the United States, this rebellion aims to tear down Apple's walls and dismantle its monopoly.

Listen to the story everyone is talking about: how a janitor struggling to put food on the table invented Flamin’ Hot Cheetos in a secret test kitchen, breaking barriers and becoming the first Latino frontline worker promoted to executive at Frito-Lay.

Ray & Joan is a quintessentially American tale of corporate intrigue and private passion: a struggling Mad Men-era salesman with a vision for a fast-food franchise that would become one of the world's most enduring brands and a beautiful woman willing to risk her marriage and her reputation to promote controversial causes that touched her deeply.

In Honor Thy Label, Dr. Bronner’s head of Special Operations, Gero Leson, reveals the inside story of how a little-known family-run soap company grew from countercultural roots to create a revolutionary fair trade and organic supply chain from the ground up - and rode the waves of popular demand without losing sight of the process. Through stories of harrowing setbacks and hard-won triumphs in projects that spanned the globe, in Sri Lanka, Ghana, India, and beyond, Leson demystifies the process of building and scaling ethical production.

From the age of five, when he helped his deaf father negotiate advertising contracts, Richard Desmond has always had an eye for business. In The Real Deal he offers a no-holds-barred account of an extraordinary career that has taken him from cloakroom attendant at a north London club to billionaire media owner.

As Chief of the General Staff, Sir Richard Dannatt was in overall command of the British army for the three years from 2006. This period saw some of the fiercest fighting yet in Afghanistan, and new and increased pressures and expectation placed on the army. From his very first day in the job General Dannatt proved himself a courageous leader and a forceful advocate for the army, never shying from controversy to tell it as he found it.

The inspiring story of a pioneering program that is redefining urban young adults as economic assets, not deficits. During Gerald Chertavian’s many years as a Big Brother, the former technology entrepreneur realized that our nation’s "Opportunity Divide" strands millions of young, disadvantaged, yet motivated workers at the bottom of the job ladder. In 2000 Chertavian dedicated his life to closing that divide, and Year Up was born.

As far back as stories go, pioneers have reached for the skies. In the last two hundred years, they have mastered the air and made the modern world possible. Today they are bringing outer space within our reach. They're inventors and toymakers, amateurs and adventurers, visionaries, dreamers and, yes, crackpots....

"Dawn, and as the sun breaks through the piercing chill of night on the plain outside Korem, it lights up a biblical famine, now, in the twentieth century." Those words opened Michael Buerk's first report on the Ethiopian famine for the 6 o'clock news on October 24th, 1984. His reports sent shock waves round the world. The Live Aid concert, a direct consequence of Bob Geldof watching that broadcast, was watched by half the planet.

As far back as stories go, pioneers have reached for the skies. In the last two hundred years, they have mastered the air and made the modern world possible. Today they are bringing outer space within our reach. They're inventors and toymakers, amateurs and adventurers, visionaries, dreamers and, yes, crackpots. Some have called them irresponsible, even dangerous. But I have met many of them. I have worked with them, and funded them, and flown with them.