Showing results by publisher "HarperAudio" in Business

This audiobook chronicles the birth and rise to greatness of the American auto industry through the life of Harley Earl, an eccentric six-foot-five, stuttering visionary who dropped out of college and went on to invent the profession of automobile styling, thereby revolutionized the way cars were made, marketed, and even imagined. Harleys Earl’s story qualifies as a bona fide American family saga. It began in the Michigan pine forest in the years after the Civil War, traveled across the Great Plains on the wheels of a covered wagon, and eventually settled in Hollywood, California.

In this rich, intelligent, and witty memoir, the President and CEO of Essence Ventures—a woman with a defiant intuition who rejects cultural expectations and outside influence—tells how she charted her own destiny, offering inspiration and advice to help everyone on their own journey to becoming everything they were born to be.

Barbie and Ruth is the remarkable true story of the world’s most famous toy and the woman who created her. It is a fascinating account of how one visionary woman and her product changed an industry and sparked a lasting debate about women’s roles. At once a business book, a colorful portrait of an extraordinary female entrepreneur, and a breathtaking look at a cultural phenomenon, Barbie and Ruth is a must-listen for anyone who ever owned a Barbie doll.

The year was 1983. A cotton trader, still in his early thirties, began to dream big. His aspiration was to become an 'industrialist'. The venture he was about to embark on was uncharted territory for him. He knew nothing about cement, limestone or anything remotely associated with it.

The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce—a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success. This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.

Entrepreneur and lifestyle influencer Jacey Duprie shares her inspiring journey of going from farm girl to fashion icon and her lessons about personal growth and self-made success.

Most people try their best to avoid conflict. Bar Rescue host Jon Taffer understands that. Conflict can have negative results. It’s easy to think that the key to a happy workplace or marriage is to avoid conflict. In reality, that’s not the case—the key is to argue smarter. Enter the Toolkit for Getting Conflict Right. Taffer’s approach is focused on deliberate conflict—otherwise known as “conflict with a purpose.”

As enlightening as The Facebook Effect, Elon Musk, and Chaos Monkeys - the compelling, behind-the-scenes story of the creation of one of the most essential applications ever devised, and the rag-tag team that built it and changed how we navigate the world. Never Lost Again chronicles the evolution of mapping technology - the "overnight success 20 years in the making." Bill Kilday takes us behind the scenes of the tech’s development, and introduces to the team that gave us not only Google Maps but Google Earth, and most recently, Pokémon Go.

The longtime commissioner of Major League Baseball provides an unprecedented look inside professional baseball today, focusing on how he helped bring the game into the modern age and revealing his interactions with players, managers, fellow owners, and fans nationwide.

An expert on ethical leadership analyzes the complicated history of business people who tried to marry the pursuit of profits with virtuous organizational practices - from British industrialist Robert Owen to American retailer John Cash Penney and jeans-maker Levi Strauss to such modern-day entrepreneurs Anita Roddick and Tom Chappell.

Being on The Apprentice made Bill Rancic an overnight celebrity. But his winning strategies were developed long before that, and in You're Hired, he uses examples from his own life to prove that the secrets of success can be found within us all.

Growing up in the sleepy towns of Bhilai and Bokaro, Arundhati Bhattacharya never imagined that one day she would go on to chair India's largest bank. It was sheer chance that she came to know of the bank probationary officers' entrance examination through a friend. She applied, was selected and went on to have a glorious banking career spanning four decades.

In April 2017, Prashant Desai founded a venture to build the first truly Indian sports brand - D:FY. In six months, Rajiv Mehta, who started Puma India and led it for seven years, joined him as a partner. They opened 17 stores in seven cities, riding on great aspirations and confidence. The business lost Rs 30 crore in 30 months, virtually wiping out all that Prashant had earned for nearly 30 years. The venture failed not because Prashant did not possess the necessary vision, determination, and courage.

There may be no hotter company on the planet than Xiaomi. In less than a decade, the company has gone from being a Chinese start-up to a global player in the smartphone market. How did a small Chinese start-up become so big in a matter of years? How has it managed a cult following in such a short time period when a company like Apple took decades? What's the secret behind Xiaomi's success? Such are the answers this book will provide at length.

Azim Premji: The Man Beyond the Billions, the fi­rst authoritative biography of the icon, shows how Premji is a philanthropist at heart and a businessman by choice - a man who wanted to give away his billions, but realized early enough that he would ­first have to earn them. It peels the layers off Premji's life while chronicling his professional and charitable work in the context of his many strengths and shortcomings.

Immediately upon completing his DPhil degree, young Mukund Rajan came back to India and joined the Tata group as Ratan Tata's executive assistant. Over the next twenty-three years, as he worked closely with Ratan Tata, he got an inside view of the ups and downs, the controversies and achievements of the Tata group. In this book, he talks of what really went on during those turbulent times and how the Tatas pulled through each of these situations. The Brand Custodian is a study of the Tata group's evolution and explains the relevance of the conglomerate to the world we live in.

In the mid-'60s, Helen Gurley Brown, author of the groundbreaking Sex and the Single Girl, took over the ailing Cosmopolitan magazine and revamped it into one of the most successful brands in the world. At a time when magazines taught housewives how to make the perfect casserole, Helen reimagined Cosmo and womanhood itself, championing the independent, ambitious, man-loving single woman.

Leeza Gibbons is a culture changer who doesn't "mess with mean". She has fiercely redefined optimism and used positive communication as an empowerment strategy to win with class. She refuses to sacrifice kindness as she has succeeded in getting ahead. Working for decades in an intense, often merciless industry that rewards novelty, ruthlessness, and the next big thing, she has applied smart principles and excelled through savviness - without having to sell her soul or fake it.

Often Wrong, Never in Doubt is an inspirational book from one of America's most colorful and exciting entrepreneurs. Donny Deutsch lays out the core principles that propelled him to create tremendous wealth, build a huge and influential business, and become a national personality.

The Big Bing will be a mandatory addition to the library of everyone who works for a living, or would like to. For nearly 20 years, Stanley Bing's funny, wise, pleasantly mean-spirited, and at times even useful columns have delighted readers in the pages of Esquire, Fortune, and a variety of other national publications. Bing has lived the last two decades inside the belly of the corporate beast, clawing his way to the top of one of the great multinational companies in the cosmos.