Showing titles in Business Aspects

“A hot-rod joy ride through mid-20th-century American history” (The New York Times Book Review), this one-of-a-kind narrative masterfully recreates the rivalry between the two men who innovated the electric guitar’s amplified sound—Leo Fender and Les Paul—and their intense competition...

An astonishing—and astonishingly entertaining—behind-the-curtain history of Hollywood’s transformation over the past five decades as seen through the agency at the heart of it all, from the #1 bestselling co-author of Live from New York and Those Guys Have All the Fun. In 1975, five young...

Singer-songwriter. Trailblazer. Mastermind. The Beatles of her generation. From her genre-busting rise in country music as a teenager to the economic juggernaut that is the Eras Tour, Taylor Swift has blazed a path that is uniquely hers. But how exactly has she managed to scale her success—multiple times—while dominating an industry that cycles through artists and stars like fashion trends? How has she managed to make and remake herself time and again while remaining true to her artistic vision?

If you want to know how it feels to be the DJ, to share the music you love with other people, to receive the adulation of packed dancefloors night after night, this audiobook will show you exactly what to do to get there. Whether you're brand-new to this, a DJ who wants to finally break out of the bedroom, or you just want to improve your game, the five-step formula in "Rock The Dancefloor!" will help you to become a truly great DJ.

How to Make It in the New Music Business, since its first publication in 2016, has become the go-to resource for musicians eager to make a living in a turbulent industry. Widely adopted by ambitious individuals and music schools across the world and considered "the best how-to book of its kind" (Music Connection), this essential work has inspired tens of thousands of aspiring artists to stop waiting around for that "big break" and take matters into their own hands.

Music journalists Dean Budnick and Josh Baron chronicle the behind-the-scenes history of the modern concert industry. Filled with entertaining rock-and-roll anecdotes about The Rolling Stones, The Grateful Dead, Pearl Jam, and more - and charting the emergence of players like Ticketmaster, StubHub, Live Nation, and Outbox - Ticket Masters will transfix every concertgoer who wonders just where the price of admission really goes. This edition has an updated epilogue that covers recent industry developments.

Mark Devlin is a long-standing DJ and music journalist. Musical Truth is the culmination of his five years of research into the true nature of the industry and its objectives - from dark occult rituals, to mind-controlled artists, and all points in between. The book shows how these agendas fit into the much wider picture of what’s really going on in the world, and - crucially - how the power lies with us to bring it to an end."

Many musical artists fail to utilize social media effectively, finding it confusing or overwhelming. They create a few posts, don’t see results, and immediately give up. But there are strategies to follow that have been tried and tested by musicians like you. These methods will help you get your name out there, monetize music, and find heights of success you never imagined. Music Business & Marketing Accelerator Using Instagram is a resource for any singer, songwriter, rapper, or producer who wants to make a splash on the internet.

Dubbed “the industry bible” by the Los Angeles Times, All You Need to Know About the Music Business by veteran music lawyer Donald Passman is the go-to guide for everyone in the music business through ten editions, over thirty years, and over a half a million copies sold. Now with updates...

Musical Truth Volume 3 completes club and radio DJ-turned author/ researcher Mark Devlin’s trilogy of books, exposing the real nature of the corporate music industry and those that populate it.

Read the true story of Universal Music Russia’s first CEO and his quest to bring Western popular music to post-Soviet Russia in an account that Publishers Weekly calls "an exciting and colorful look at a dynamic period in Russia’s cultural history" and Library Journal calls an "absorbing illustration of the mutuality of music and politics." When the Soviet Union collapsed in 1991, Russia opened its borders, and Russian audiences were hungry for Western popular music and the values it espoused. David Junk was one of the first idealistic, young Americans to seize this opportunity.

Now it can be told! The true, behind-the-scenes story of Casablanca Records, from an eyewitness to the excess and insanity. Casablanca was not a product of the 1970s, it was the 1970s. From 1974 to 1980, the landscape of American culture was a banquet of hedonism and self-indulgence, and no person or company in that era was more emblematic of the times than Casablanca Records and its magnetic founder, Neil Bogart.

For almost 30 years as label boss, producer and talent conductor at XL Recordings, Richard Russell has discovered, shaped and nurtured the artists who have rewritten the musical dictionary of the 21st century, artists like The Prodigy, The White Stripes, Adele, M.I.A., Dizzee Rascal and Giggs. Growing up in north London in thrall to the raw energy of 80's US hip hop, Russell emerged as one part of rave outfit Kicks Like a Mule in 1991 at a moment when new technology enabled a truly punk aesthetic on the fledgling free party scene.

A Rolling Stone Best Music Book of 2025, this is an electrifying journey through the history of rock and roll, told through the lives of fifteen iconic drummers and their percussion rivals—from John Bonham and Charlie Watts to Ringo Starr and Questlove. Rock and roll thrives on rhythm, but the...

USA TODAY Bestseller YouTube sensation Andrew Huang offers practical tips and hard-won advice for creatives seeking financial stability while staying authentic. How does a musician with acute hearing loss, a refusal to perform live, and no industry connections carve a path to millions of...

Nick Duerden has spent many years interviewing the most famous musicians on the planet. Without exception, they are at their most interesting when they've peaked, and when they are on their way down. In many ways, this is when these former idols are at their most heroic, too, because they reveal themselves not only to be humane and sensitive, but also still driven to create, to fulfil their lingering dreams, to refuse to live quietly.

"Thirty-Two Ways to Get Exposure for Yourself, Your Band, or Your New Music Release" - this chapter is packed with real-world, creative promotion strategies that songwriters and musicians have used to get noticed. By the end of this section, you'll have an endless list of ways you can attract attention to your own music.

Never be confused about music marketing again! This is the foundation upon which all your music marketing activities should be built.

You're in a career where it's considered "normal" to be broke. If you were doing anything else for a living, you'd have given up by now.

And I'm sure there are people in your life who wish you'd do just that... They want you to settle down, get a "real" job, and make music a hobby. Screw 'em. The truth is, if you know what to do, you can make a lot of money as a musician. This book shows you what to do.

Michael Jackson, Inc. reveals the incredible rise, fall, and rise again of Michael Jackson's fortune - driven by the unmatched perfectionism of the King of Pop. Forbes senior editor Zack O'Malley Greenburg uncovers never-before-told stories from interviews with more than 100 people, including music industry veterans Berry Gordy, John Branca, and Walter Yetnikoff; artists 50 Cent, Sheryl Crow, and Jon Bon Jovi; and members of the Jackson family.