Showing results for "John Scott" in Marketing & Sales

The dream of passive income is actually not a dream. It’s a goal that you can work toward. It won’t happen overnight, but with patience, perseverance, and resourcefulness, you will be able to achieve that goal. Leveraging the power of Shopify and Amazon FBA to explode your business will help get you where you want to be. This book is about using the power of these commerce tools to build a product-based business that you can automate as much as you want.

John Burns and Chris Porter wrote this book to help make demographic trends easier to understand, quantify, and anticipate. Listeners of this audiobook will have a huge competitive advantage because they will be making decisions with facts, and they will be better able to adjust their strategies when unanticipated events shift prevailing trends.

Most customers are used to being marketed to all day long. They see advertisements everywhere and can smell a sales pitch from a mile away. They are often tired of it, and if you spend all of your time on this same approach, they will basically just ignore you. Content marketing takes a different approach, looking at how to form relationships and provide value to the customer rather than just sell to them.