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evolve | eps 50 | Graham Brown, CEO | Pikkal & Co.

evolve | eps 50 | Graham Brown, CEO | Pikkal & Co.

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I spoke with Graham Brown, CEO of Pikkal & Co. We discussed how brands are using social media incorrectly, what a "storytelling organization" is,  strategy and communication working together, thought leadership, and "brand authority."

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.