a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand. cover art

a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.

a branded world: Branding made easy. A podcast where we explore great brands and learn how to build a powerful brand.

By: Luiza Campos
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About this listen

Welcome to a branded world, a podcast about all things branding by Luiza Campos from marcastrategy. A branded world explores great brands and interview experts and provide actionable advice to help you build a remarkable brand. If you are a nonprofit, a small or medium-size business or an entrepreneur this podcast is for you. In this podcast you'll hear advice on how to brand your organization from finding your values, purpose and vision to strategies on how to engage with your audience through effective marketing, building the right culture, advertising, written, visual and experiential communications and much more. Economics Management Management & Leadership Marketing Marketing & Sales
Episodes
  • 15 lessons from over 30 years of value creation – with Todd Kelly
    May 26 2021

    Growing your business is hard and this is especially true if you're a small organization. Wouldn't it be great to learn from a seasoned marketer with a track record of growing revenue and profits while strengthening teams and building brands? Well, this is your chance.

    From the fundamentals to lessons you can only learn from over 30 years of experience, this episode is full of invaluable advice. Todd shares his insights on what brands need to have in place to better position themselves for growth avoid growing pains and not lose their magic, what makes them special, in the process.

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    53 mins
  • 93 - Inside the fastest growing social media teams - with Miruna Dragomir
    May 13 2021

    In 2020, many brands pulled back their advertising and marketing. To ensure they could continue to connect and be helpful to their audiences, many significantly increased their social media efforts.

    In today's episode, I'm talking with Miruna Dragomir, Head of Marketing for Planable. Miruna takes us behind the scenes to show us how some of the social media teams that grew the most in 2020 are structured, how they organize their work, and the most effective strategies they use.

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    40 mins
  • 92 – How to build a personal brand
    Apr 29 2021

    If you're starting your career, your consultancy, or small business, and want to position and differentiate yourself in the marketplace, elevate your credibility, and grow your influence, your personal brand is key.

    In this episode, we go through the steps you need to take to establish the brand you want to have. From the questions, you need to ask yourself before you start, to the two "must-have" platforms you need to be at.

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    25 mins
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