“Youth Never Goes Dark”
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“Youth Never Goes Dark”
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About this listen
Why would a luxury brand spend millions just to give samples away? In this episode, we break down the strategy behind La Mer’s bold “Youth Never Goes Dark” campaign.
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.