There is no better way to capture the attention of book publishers than a uniquely interesting and deeply moving story. Mitch Russo is joined by Bill Blankschaen, Founder and Chief Story Architect of StoryBuilders, to discuss the secrets of incredible storytelling success. From identifying the central tone of your story to determining your target audience, Bill breaks down the essential steps to developing, writing, and ultimately publishing your book. He also explains the right way to leverage your book to successfully brand and scale your business through the right monetization strategies. Get started with writing your very own story and bring your message out there!

In a world flooded with automation and digital noise, business success comes down to something simple: human connection. That’s the core belief of Jon Ferrara, founder of GoldMine and Nimble. In this exclusive interview, Jon shares how building multi-million-dollar companies without VC funding—and surviving a life-changing health scare—reshaped his view of CRM. It’s not about tracking sales; it’s about nurturing relationships. He explains why traditional CRMs fail modern entrepreneurs, what to look for in your first tech stack, and why you must move from managing customers to managing your entire constituency. If you’re a founder, coach, or entrepreneur struggling to stand out, this conversation will reframe how you think about growth—and why CRM matters now more than ever.

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Storytelling is one of the most impactful and effective ways for founders, entrepreneurs, and visionaries to connect with their audiences and target market. For author and podcaster Kyle Gray, there is no better story to tell the world than your own authority story. Joining Mitch Russo, he shares the process of crafting such a story, which perfectly combines your origins, purpose, passions, and goals. Kyle also shares his own experiences, from discovering his superpower as a presentation coach to building a purpose-driven venture. If you want to understand your true self and enhance your self-esteem while creating a clear career path, this conversation is for you.

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