You want strong EVP? Try this approach
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You want strong EVP? Try this approach
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About this listen
Instead of looking to short term perks and benefits which majority of employees take for granted and everyone can copy, look at your capabilities. Pick the places to compete where there will be no gap between strategy and execution, because you already have those capabilities in place. Learn more about the fundamental value of employer value proposition and some logic behind strategic alignment between EVP, business strengths and execution.
Strategy vs. execution gap and business capabilities approach I apply in EVP consulting work is based on the framework described in:
Leinwand, Paul & Mainardi, Cesare R.: "Strategy That Works: How Winning Companies Close the Strategy-to-Execution Gap", Harvard Business Review Press.
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