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You Don't Know What You Don't Know

You Don't Know What You Don't Know

By: The Hopecast Network
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Join Kamal Grant, creator of Magic Middles and owner of Sublime Doughnuts as he chats with inventors and creators to learn how to get Magic Middles on shelves across the world!Copyright 2025 The Hopecast Network Art Cooking Food & Wine
Episodes
  • McBride Sisters Wine Company
    Mar 27 2025

    In this episode, Kamal speaks with Robin from McBride Sisters about her unique journey from growing up in Monterey, California, to discovering her sister in New Zealand and starting a successful wine company together. They discuss the cultural differences between California and the South, Robin's early career in sales, and the serendipitous events that led to their sisterhood and entrepreneurial venture. The conversation explores the journey of the McBride Sisters, Robin and Andréa, as they navigate their unique sisterhood and entrepreneurial path in the wine industry. From their initial experiences as young women in a predominantly male field to the challenges they faced in establishing their own brand, the sisters share insights on resilience, creativity, and the importance of relationships in business. Their story highlights the significance of turning challenges into opportunities and the impact of their shared experiences on their success. In this segment, Robin McBride discusses the challenges and triumphs faced by her and her sister in the wine industry, including navigating perceptions in business, launching their brand Black Girl Magic Wines, and building relationships with retailers. They reflect on the evolution of their company, the impact of remote work, and the importance of engaging with consumers. Robin also shares insights about their new property, M Ranch, and collaborations with culinary influencers, as well as her experiences with fame and recognition in the industry. In this engaging conversation, Robin and Kamal explore the journey of the McBride Sisters, their experiences in the wine industry, and the challenges they face as a Black wine brand. They discuss the impact of celebrity endorsements, the introduction of their new venture Whiny Baby, and their aspirations for the future. The dialogue also touches on personal growth, identity, and reflections on relationships through the lens of the children's book 'The Giving Tree.'

    Follow Robin Here:

    https://www.instagram.com/mcbridesisters/

    https://www.instagram.com/mcbridesisterscollection/

    https://www.instagram.com/blackgirlmagicwines/

    https://www.mcbridesisters.com/collections/mcbride-sisters-collection


    Follow the show here:

    https://www.instagram.com/sublimekamal/

    https://www.instagram.com/sublimedoughnuts/

    This show is brought to you by The Hopecast Network

    https://www.instagram.com/hopecastnetwork/

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    1 hr and 48 mins
  • Chuan Liu's Levels of Grandeur
    Mar 13 2025

    In this week's episode of You Don't Know What You Don't Know, Kamal sits down with Chuan Liu, the creator of Levels of Grandeur, to discuss her remarkable journey from childhood immigration to the United States to navigating the trials of entrepreneurship in the midst of the COVID-19 pandemic.

    Chuan opens up about the birth of her syrup business and how the desire to create something meaningful with her brother kept her pushing through the most challenging times. Despite the difficult circumstances of the pandemic, Chuan worked harder than ever before, illustrating the drive and resilience that is crucial in entrepreneurship.

    Family support is a theme that runs throughout Chuan’s story. She emphasizes the importance of having a solid support system and how her family's involvement was pivotal in helping her grow her business. From there, Chuan shares how the unexpected exposure from reality TV helped elevate her brand and opened up new doors for her business.

    Throughout the conversation, Chuan reflects on the power of community and how integral it is to both personal and business growth. She also shares the important lessons she’s learned from her entrepreneurial journey, particularly from the classic book The Giving Tree, which taught her the value of unconditional love and nurturing relationships.

    As she looks back, Chuan also touches on the challenges of transitioning from B2B to B2C and the strategic planning that came with that shift. Her story is a testament to the immigrant experience in America and the continuous learning process that comes with entrepreneurship, complete with its ups and downs.

    Key Takeaways from this Episode:

    • Family support is a foundation of entrepreneurial success.
    • Reality TV can be an unexpected catalyst for brand growth.
    • The Giving Tree teaches valuable lessons about love and relationships.
    • Entrepreneurship is a journey of constant learning and adaptation.
    • Chuan's experiences embody the challenges and rewards of being an immigrant entrepreneur in the U.S.

    Tune in to this inspiring episode for insights on building a meaningful business and embracing personal growth through every challenge life throws your way!

    Follow Chaun here:

    https://www.instagram.com/liuserville/

    https://www.levelsofgrandeur.com/

    Follow the show here:

    https://www.instagram.com/sublimekamal/

    https://www.instagram.com/sublimedoughnuts/

    This show is brought to you by The Hopecast Network

    https://www.instagram.com/hopecastnetwork/

    Show More Show Less
    50 mins
  • From Real Estate to Grooming: Joseph Evans' Journey
    Feb 12 2025

    In this episode of "You Don't Know What You Don't Know," Kamal sits down with Joseph Evans, co-founder of Evan Alexander Grooming, to discuss his entrepreneurial journey from commercial real estate to launching a thriving grooming brand. Joseph shares how his early business aspirations evolved, the strategic decisions behind product development, and the challenges of scaling a brand in a competitive market.

    The conversation dives into key aspects of business growth, including the power of influencer marketing, the importance of organic community engagement, and the risks of retail dependency. Joseph also breaks down the benefits of outsourcing fulfillment, the value of testing products in small batches, and the delicate balance of managing product assortment.

    Beyond business, the discussion touches on personal insights from The Giving Tree, reflecting on themes of sacrifice and fulfillment. As Evan Alexander Grooming continues to expand, Joseph offers valuable lessons on sustainable growth, innovation, and the future of the brand.


    Follow Joseph here:

    https://www.instagram.com/evanalexandergrooming/

    Follow the show here:

    https://www.instagram.com/sublimekamal/

    https://www.instagram.com/sublimedoughnuts/

    This show is brought to you by The Hopecast Network

    https://www.instagram.com/hopecastnetwork/

    Show More Show Less
    56 mins

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.