• You Are The Brand

  • By: Mike Kim
  • Podcast
You Are The Brand cover art

You Are The Brand

By: Mike Kim
  • Summary

  • You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post. Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business. He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead. Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching
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Episodes
  • 416: Fractional Consulting Gigs Are All the Rage, Here’s How to Find and Land Them with Jen Ternay
    Apr 30 2024

    Unlock the secrets to thriving in the dynamic world of fractional consulting with Jennifer Ternay. This episode is a treasure trove of insights into the art of leadership in temporary roles.

    In this episode, you will hear:

    • The concept and nuances of fractional consulting, including the differences between interim and ongoing roles.
    • Strategies for handling team dynamics and skepticism as a temporary leader, and the significance of discretion when leveraging past experiences.
    • Pricing and packaging services for client engagements, maintaining confidentiality, and integrating personal lifestyle into work.
    • Tips for building a successful lifestyle business in fractional consulting and securing diverse income streams.

    Connect with Jennifer:

    • jenniferternay.com
    • Jennifer on LinkedIn

    Connect with Me on Social

    • Instagram
    • LinkedIn
    • Facebook
    • Twitter
    • YouTube

    Follow and Review:

    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

    Episode Credits

    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

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    38 mins
  • 415: How to Prep For and Get the Best Out of Your Next Photo Shoot with Charissa Yong
    Apr 23 2024

    Unlock the full potential of your personal brand with the insights shared by the incredible Charissa Yong. If you've ever felt camera-shy or uncertain about what to wear, our discussion on using props, colors, and strategic wardrobe choices will transform your approach to photo shoots, ensuring your images leave a lasting impact and authentically represent the professional you are.

    In this episode, you will hear:

    • Personal branding photography tips to enhance professional image and resonate with audiences.
    • Overcoming confidence issues and using props, colors, and wardrobe choices to convey personality in photos.
    • The significance of photographer-client chemistry.
    • Preparation for a photo shoot, including creating a comprehensive shot list and outfit selection reflecting brand identity.
    • Importance of maintaining a fresh digital persona with updated images on websites and social media.
    • Logistics of photoshoot day, focusing on nutrition, rest, and managing the physical demands of modeling.

    Connect with Charissa

    • charissahyongphotography.com
    • instagram.com/charissahyongphotography
    • linkedin.com/in/charissahyong

    Connect with Me on Social

    • Instagram
    • LinkedIn
    • Facebook
    • Twitter
    • YouTube

    Follow and Review:

    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.

    Episode Credits

    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

    Show More Show Less
    36 mins
  • 411: The 7 Types of Rest and Why You Need to Build Your REST Ethic with Dr. Saundra Dalton-Smith
    Mar 19 2024

    Dr. Saundra Dalton-Smith is the author of the bestselling book, Sacred Rest. In today's interview she unpacks the 7 types of rest and practical ways your high-achieving self can gain awareness around how you keep your energy, happiness, creativity, and relationships fresh and thriving.

    This was an incredibly insightful interview and I hope you take what Dr. Saundra shares to heart. Towards the end of the episode, Saundra shares how book opened up speaking engagements and birthed a business that she didn't see coming. Listen to this episode and you'll get more than just great insights into rest, you'll glean takeaways into how she built her thougth leadership business.

    Connect with Dr. Saundra Dalton-Smith
    • Book: Sacred Rest
    • Quiz: restquiz.com
    Connect with Me on Social:
    • Instagram
    • LinkedIn
    • Facebook
    • Twitter
    • YouTube
    Show More Show Less
    40 mins

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.