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You Are The Brand

You Are The Brand

By: Mike Kim
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You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard. Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post. Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business. He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead. Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • 465 - Starting Over After Losing the Life You Imagined (I'm Back)
    Jul 2 2025

    As solopreneurs, so much of what we build is deeply personal. Our businesses are often born from the gaps in our own stories.

    In this solo episode, I reflect on the recent death of my father and the quiet grief that followed for the connection we never fully had. It made me confront how much of my business drive was rooted in fear and pain.

    This isn’t a business episode in the traditional sense, but it’s a human one. If you’ve ever built something to feel safe, seen, or in control, I think you’ll find something here.

    In this episode, I talk about:

    • How grief can show up as ambition, productivity, or perfectionism
    • Why many founders build strong brands from unresolved pain
    • The hidden costs of being self-reliant for too long
    • What it looks like to love someone through action, not nostalgia
    • How to keep creating when the story doesn’t end neatly

    CONNECT WITH ME

    • Website
    • Instagram
    • TikTok
    • X (Twitter)
    • LinkedIn
    • Facebook
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    16 mins
  • 464 - How I Reconciled My Relationship with My Father, My Past, My Pain
    May 29 2025

    Watch this talk on YouTube »

    Entrepreneurs and high achievers like to talk a lot about how to rewrite their life story, especially in the context of their external accomplishments.

    I've found that growth more happens in the unseen moments - the times of pain, heartache, and the decisions we face that require courage, forgiveness, and presence.

    When I got the call that my dad was dying, I knew I had to share this story—our story. This is a talk I gave at Growth Now Summit Live, and with special permission from host Justin Schenck, I’m sharing it here.

    It’s about reconciliation, grief, identity, and the raw, often ugly road to healing. Whether or not you’re navigating loss or family conflict, I hope this message invites you to reconnect—with yourself or someone else—before it’s too late.

    CONNECT WITH ME

    • Website
    • Instagram
    • TikTok
    • X (Twitter)
    • LinkedIn
    • Facebook
    Show More Show Less
    25 mins
  • A personal update...
    May 20 2025

    There's been a lot going on lately, so I thought I'd pop in and give you an update. Sorry I've been missing my podcasts...

    Show More Show Less
    5 mins

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