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Women at WIRC

Women at WIRC

By: Endeavor Business Media
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About this listen

A podcast for and about women in residential construction (WIRC), remodeling and design, brought to you by Custom Builder, Pro Remodeler and Pro Builder magazines. Join the conversation, and meet up at our next WIRC Conference.

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Economics
Episodes
  • Rebuilding Better and Stronger Communities
    Feb 4 2026

    In this episode of Women at WIRC, you'll hear from three women working in rebuilding and recovery in different parts of the country. DXA Studio's Allysa Taylor, lowernine.org's Laura Paul, and KAA Design Group's Lisa Copeland, share their stories, experiences, and strategies that help them create thriving communities in the aftermath of disaster.

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    43 mins
  • Wellness is About More Than Amenities, With Liz Miles of WELL for Residential
    Jan 26 2026

    We spend 90% of our time indoors—but how much thought do we give to how our homes affect our health?

    In this episode, Pauline Hammerbeck sits down with Liz Miles, Vice President of Residential at the International Well Building Institute (IWBI), to explore how the built environment passively impacts our wellbeing every single day—from the air we breathe to the lighting we're exposed to, the water we drink, and even that noisy neighbor next door.

    Liz shares her 12-year journey with IWBI, from the 2015 launch of the commercial WELL Building Standard to the development of WELL for Residential—a certification program specifically designed for homes, not just offices. She breaks down why residences needed their own approach (hint: raising kids and sleeping are very different from working), and reveals the surprising results from their pilot program.

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    31 mins
  • Failing Forward: Do's and Don'ts of Launching a Construction Service Division
    Dec 29 2025

    In this episode of Women at WIRC, Mary Peters, founder of Sasquatch Contracting in Boise, Idaho, shares how failing twice helped her build a successful new service division, Yeti Services. It's a candid look at missteps, lessons learned, and, ultimately, how those failures ultimately shaped a healthier, more consistent business model.

    This episode is a great roadmap for others looking to looking to diversify, find new sources of revenue, and address underserved needs in their community.

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    21 mins
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