
Why Smart Towers Are Adding Rescue Track to Their Arsenal
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About this listen
Ever feel like you're falling behind in the towing industry's technology race? The game is changing fast, and those who adapt are winning the most profitable contracts.
Paul Giese, a second-generation tower with 30 years of experience, has seen the evolution firsthand. When modern vehicles with electronic transmissions and parking brakes started causing headaches for his company, he discovered the Rescue Track system – specialized equipment that's changing how progressive towers handle complex recoveries.
The beauty of this technology lies in its simplicity and safety. Unlike traditional methods using dollies or go-jacks that risk damage claims, Rescue Track lifts vehicles by their tires only, eliminating contact with vulnerable body components. This approach has opened doors to premium contracts with luxury dealerships who now request this recovery method exclusively. As Paul explains, "One high-end dealership told us: we want every vehicle towed into the dealership on that machine."
What's particularly surprising is the system's versatility beyond its obvious applications for EVs and parking garages. Rural towers are finding tremendous value too, using it for everything from recovering vehicles with electronic problems to moving disabled vehicles between service bays at dealerships. This versatility creates multiple revenue streams from a single investment.
The financial benefits extend beyond premium service charges. By allowing one truck with one driver to handle challenging recoveries that previously required multiple units, the system improves operational efficiency. Towers report getting referrals from competitors and dealerships outside their normal service area specifically requesting this technology.
Ready to explore how this game-changing equipment could transform your towing business? Contact Paul Giese at Advanced Track Solutions: 605-799-3977 or visit advancedtracksolutions.com to learn about financing options specifically designed for seasonal towing businesses.