Why Google's Listings Test Matters, with Mike DelPrete
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Why Google's Listings Test Matters, with Mike DelPrete
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About this listen
Harvey, Simon and Mike DelPrete get together for an emergency broadcast after Google appeared to test showing full property listings at the top of its search results last weekend.
Expect AI, monetisation, what this means for market leaders and challengers, and more...
Chapters
00:00 Introductions
03:43 Google's Experimentation with Real Estate Listings
06:25 Understanding the MLS and Listings
09:42 Google and AI Integration
18:27 Navigating the Zero-Click Universe
25:30 Share prices drops all round
30:45 Closing thoughts and goodbyes
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