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I've reviewed hundreds, maybe thousands, of agent social media profiles. And there's one pattern that keeps showing up. The agents crushing it on social all do this one thing differently. The ones struggling? They're missing it completely.

Once I point this out, you're not going to be able to unsee it. You'll look at every piece of content you've ever made completely differently.

Here's the thing: you've been telling everybody you're a great agent. That they should hire you. That you're an expert negotiator. That you get sellers more money. And that's all good. But have you ever actually shown someone that you can do those things?

Because there's a reason why agents with half your experience, half your capability, are selling all the homes and getting all the attention online while you're not. They figured out this one thing.

The best marketing you'll create doesn't have any selling in it. No pitches. Maybe not even a call to action. It's just you demonstrating the thing you claim to be good at. Showing proof instead of making promises.

Two agents. Same market. Same follower count. One posts "I help buyers win in competitive markets." The other posts a video breaking down exactly how their buyer just won a bidding war. Guess which one is getting all the business?

In this episode, I break down:

• Why talking head videos stopped working
• How to visually demonstrate your expertise (specific examples)
• The "show don't tell" framework for every content type
• Why your testimonial graphics aren't believable (and what to do instead)
• How small creators can finally beat massive accounts in 2026

If your content isn't converting, this episode will change everything.

🎥 Sharran Srivatsaa: How to Win EVERY Listing - Episode 334 https://youtu.be/2eAo0ZuE7fc

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