Where has all the vetting gone? WWROK with Loren Weisman
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Where has all the vetting gone? WWROK with Loren Weisman
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About this listen
He discusses how a lack of source verification and expert validation can harm brand credibility and reputation management. Learn why vetting is essential for building trust and ensuring alignment in business decisions.Loren shares practical steps to improve vetting practices for entrepreneurs, small business owners, and startups. Discover how expert positioning, reputation tactics, and credibility channels can protect your brand from costly mistakes.
This episode also covers actionable strategies for validating credentials, assessing expertise, and amplifying credibility to strengthen your partnerships and collaborations.Whether you’re focused on content credibility, brand amplification, or expert outreach, this episode provides insights to enhance your decision-making process.
Loren highlights how effective vetting supports brand validation, expert insights, and long-term reputation management.
Listen to the Wait What Really OK podcast on Apple Podcasts, Pandora, Spotify, and other platforms where podcasts are available. Subscribe today for more episodes on reputation insights, communications science, and credibility tactics.
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