Episodes

  • Conversations That Stuck: What Drivers Taught Us
    Sep 19 2025

    This week on Wheel-End Wisdom, we celebrate National Truck Driver Appreciation Week by shining a spotlight on the men and women who keep America moving. Our Territory Managers share real conversations they’ve had with drivers — from the challenges of life on the road to the wisdom and humor that only comes from years behind the wheel.

    Whether you’re a fleet manager, dealer, or driver, this episode is packed with insights, laughs, and a heartfelt thank you to America’s truck drivers.

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    31 mins
  • Locking in Safety: Gloversville's Wheel-End Win
    Sep 5 2025

    In this episode of Wheel-End Wisdom, we sit down with Stephan from Gloversville School District to talk about the real-world challenges of keeping a school bus fleet safe and reliable. From costly downtime and maintenance headaches to finding the right solution that actually delivers results, Stephan shares his candid experience on what wasn’t working, how LUG LINX changed the game, and the measurable improvements they’ve seen since. Whether you manage a school district, fleet, or shop, this conversation highlights the importance of practical, everyday solutions that improve safety, save money, and make life easier for both managers and drivers.

    Mentioned in this episode:👉⁠ LUG LINX

    https://shop.imiproducts.com/wheel-solutions/Lug_Linx

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    28 mins
  • Pete’s Picks FLEXX: Small Tires, Big Turnaround
    Aug 29 2025

    Balancing small commercial tires like 17.5s and 19.5s has always been a headache for tire dealers—slow processes, frustrated customers, and costly comebacks. In this episode of Wheel-End Wisdom, we spotlight Pete’s Road Service and how they turned things around with EQUAL FLEXX. From California’s strict lead weight rules to failed competitor solutions, Pete’s was struggling—until EQUAL FLEXX simplified installs, smoothed out rides, and restored customer satisfaction. Hear how they went from repeat complaints to 100% satisfaction, plus the lessons every dealer can take away from their journey.

    Mentioned in this episode:👉⁠ EQUAL FLEXX

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    23 mins
  • Preventing Dirty Studs & Loose Nuts with a Wheel-End Safety Tag Team
    Aug 15 2025

    Ever seen a tire break up with a truck at 70 MPH? We kick things off with a Wheel-End WTF?! that shows just that—one wheel’s wild journey down the highway. Then Jared and Bill get into how to stop the madness with the ultimate wheel-end tag team: WHEEL TEQ Stud Cleaner and LUG LINX. From better torque to smarter inspections, this episode shows how two simple tools can keep your wheels where they belong—on the truck, not in traffic.

    Mentioned in this episode:👉⁠ WHEEL TEQ Stud Cleaner & LUG LINX

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    28 mins
  • Big Headaches from Small Tires
    Aug 8 2025

    In this episode of Wheel-End Wisdom, we kick things off with a Wheel End WTF?! moment featuring a wild video that shows just how bad things can get when balance goes out the door...literally. Then we dive into the headaches tire dealers face with light-duty tires like 17.5s and 19.5s. From expensive equipment and labor shortages to costly comebacks, balancing these tires are no joke. But there’s good news: EQUAL FLEXX is making balancing easier, faster, and more profitable. Hear real-world examples, customer feedback, and why the drop-in bag is flipping the balancing game on its head.

    Mentioned in this episode:👉⁠ EQUAL FLEXX⁠

    https://shop.imiproducts.com/tire-solutions/EQUALFLEXX

    EQUAL FLEXX is American Made

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    19 mins
  • Half-Baked Wheels: Why Proper Wheel Curing Matters
    Aug 1 2025

    When it comes to powder coating, curing isn’t just a step—it’s the make-or-break moment for performance and durability. In this episode, we explore the science behind proper curing, what really happens inside the oven, and how shortcuts in the process lead to costly failures. From overloaded ovens to uneven airflow, we unpack the field issues that are fueling poor finishes. Plus, a not-so-subtle reminder that if your curing oven looks like a scene from a Cheech & Chong movie… it’s time to revisit your process.

    Mentioned in this episode:👉⁠ MILCURE Process https://www.imiproducts.com/our-solutions/imi-milcure/

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    27 mins
  • A Fresh Take on Retreads – The Truth About Tire Paint
    Jul 25 2025

    Think retreads can’t look brand new? Think again. In this episode of Wheel-End Wisdom, Tim sits down with Bill, IMI’s North East Territory Manager, to bust some common myths about retreads and reveal how the right tire paint can make all the difference. They dig into why NEW LOOK VENEER stands out—offering better coverage, faster dry times, and a safer, matte finish that solves real-world issues like slippery stacking. If you're in the business of tires, this is one conversation you don’t want to miss.

    Mentioned in this episode:👉⁠ NEW LOOK VANEER https://shop.imiproducts.com/tire-solutions/Tire-Paint

    NEW LOOK is American Made

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    5 mins
  • Balanced to Last – How EQUAL FLEXX Maximizes Tire Life and Fleet Savings
    Jul 18 2025

    What if a $40 investment could extend your tire life by up to 40%? In this episode of Wheel-End Wisdom, Tim chats with Jared about EQUAL FLEXX, IMI’s internal adaptive balancing solution for commercial trucks. They explore why tire balance matters, how FLEXX works differently from traditional methods, and how it can cut costs while improving safety and ride quality. Whether you run a single truck or a nationwide fleet, this episode shows how the right balance can pay off—literally.

    Mentioned in this episode:👉⁠ EQUAL FLEXX⁠

    https://shop.imiproducts.com/tire-solutions/EQUALFLEXX

    EQUAL FLEXX is American Made

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    8 mins