What exactly is an ICA and why does it matter?
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What exactly is an ICA and why does it matter?
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About this listen
What exactly is an ICA and why does it matter?
ICA or your "ideal customer avatar" is who you are thinking about all the time when you make content.
In this episode, we discuss ways you can create content specifically for your ICA that puts you in a position as the go-to resource for your audience.
When you understand your ICA's problems, you can make content that addresses their concerns, and over time, you can turn your followers into fans.
Looking to create content and need a little help?
Access your content creation freebie HERE:
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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.