
What Is SEO Writing?
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About this listen
Key Episode Takeaways:
- SEO writing blends strategic keyword use with reader-friendly content to satisfy both Google and human audiences.
- Clarify your content’s purpose—match search intent to ensure Google connects your page with the right searchers.
- Keyword research helps you target what people are actually searching for, avoiding jargon or unsearched terms.
- Use keywords intentionally in titles, headlines, URLs, and alt text, but keep it natural for readability.
- Study top-ranking content for structure, length, and format to model your content after what Google favors.
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