• Why Web3 Brands Should Leverage Data Analytics
    Nov 6 2025

    In this conversation, Optimus Prime and Chris discuss the significance of data analytics in the Web3 space. They explore how data can inform product development, the importance of understanding user behavior, and the challenges faced by data analysts. The discussion also touches on redefining adoption metrics, building a career in data analytics, and the role of storytelling in presenting data effectively.Chapters00:00 Introduction to Data in Web303:12 The Importance of Data for Web3 Brands05:46 Understanding Data Layers in Web308:17 The Role of On-Chain Data10:47 Challenges in Data Analytics13:17 Redefining Adoption Metrics15:56 Advice for Aspiring Data Analysts18:28 The Importance of Patience and Fundamentals21:29 Building Knowledge Systemically24:13 Analyzing Protocols: A Structured Approach30:57 Finding Your Niche in Web3 Data AnalysisPerfect for web3 Brands that want to understand user needs & insights for product development.Connect with Chris here: https://x.com/chris_onchainConnect with the host: https://x.com/OptimusPriime__Read Our Newsletter here: https://www.blocksandgrowth.com/

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    32 mins
  • Why Web3 Brands Should Leverage Data Analytics
    Oct 31 2025

    In this conversation, Optimus Prime and Chris discuss the significance of data analytics in the Web3 space. They explore how data can inform product development, the importance of understanding user behavior, and the challenges faced by data analysts. The discussion also touches on redefining adoption metrics, building a career in data analytics, and the role of storytelling in presenting data effectively.Chapters00:00 Introduction to Data in Web303:12 The Importance of Data for Web3 Brands05:46 Understanding Data Layers in Web308:17 The Role of On-Chain Data10:47 Challenges in Data Analytics13:17 Redefining Adoption Metrics15:56 Advice for Aspiring Data Analysts18:28 The Importance of Patience and Fundamentals21:29 Building Knowledge Systemically24:13 Analyzing Protocols: A Structured Approach30:57 Finding Your Niche in Web3 Data AnalysisPerfect for web3 Brands that want to understand user needs & insights for product development.Connect with Chris here: https://x.com/chris_onchainConnect with the host: https://x.com/OptimusPriime__Read Our Newsletter here: https://www.blocksandgrowth.com/

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    32 mins
  • Paycrest Founder: I didn't know I was a blockchain engineer for 3 | Found3s on W3GM
    Jul 29 2025

    In this engaging conversation with Chibuotu Amadi, founder of Paycrest and NoBlocks, shares how he went from sending 150 job applications in 24 hours to building cutting-edge blockchain infrastructure in Africa.

    Chibuotu discusses his battle with impostor syndrome, the power of open source, and why success is “a thousand small repairs.” We dive into the challenges of remote work, the art of coordination, and what it takes to create world-class tech from the African continent.

    Chapters


    00:00 Trailer

    01:37 Sending 150 job applications in 24 hours

    06:42 Finding the Right Fit: Gitcoin Experience

    11:58 The Importance of Open Source in Web3

    16:58 From Early Projects to Global Payment Infrastructure

    21:36 Understanding Paycrest: The Future of Payment Routing

    27:46 Exploring Use Cases: Beyond Payments

    34:13 Challenges of Transitioning to a Permissionless System

    38:22 Challenges in Hiring and Team Dynamics

    43:10 Insights from Meeting Vitalik Buterin

    49:50 Advice for Founders on Building Systems

    54:37 End


    Perfect for everyone who loves Ethereum, startups, blockchain, or epic founder stories — this episode is full of insights and inspiration. Tune in now!


    Like, subscribe, and share to stay in the loop!


    Connect with Chibuotu Amadi on X ⁠here⁠

    Check out Paycrest website here⁠

    Connect with the host ⁠here

    Read Our Newsletter here


    #Blockchain #AfricaTech #Startups #Web3 #Paycrest #NoBlocks #ChibuotuAmadi #FounderStories #TechInnovation #OpenSource

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    55 mins
  • Why On-Chain Data Matters for Brands and Protocols
    Jul 11 2025

    Why On-Chain Data Matters for Brands and Protocols


    This conversation delves into the complexities of user retention in Web3, emphasizing the importance of on-chain data for brands.


    It discusses various frameworks for data analysis, the significance of event-specific insights, and the role of user personas.


    The speakers highlight the current state of data analysis in the Web3 space, the challenges of getting started with SQL, and the necessity of testing assumptions in data queries.


    They also explore the creation of meaningful dashboards tailored to specific audiences and the importance of shifting mindsets in data analysis.


    Key Takeaways

    • User retention in Web3 is challenging due to high churn rates.
    • On-chain data provides unique insights into user behavior and competitor analysis.
    • Brands often overlook the potential of on-chain data for marketing and product development.
    • Event-specific analysis can yield valuable insights about user engagement.
    • Understanding user personas is crucial for effective data analysis.
    • There is a gap in hiring data analysts in the Web3 space despite the abundance of data.
    • Getting started with SQL doesn't require extensive knowledge; focus on the basics.
    • Testing assumptions in data queries is essential for accurate analysis.
    • Dashboards should be designed with the target audience in mind for maximum impact.
    • The mindset of data analysts should shift from identifying problems to exploring opportunities.


    You can connect with Sam on X here

    You can access SQL Sunday on YouTube here

    You can connect with the host here

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    44 mins
  • Building a Thriving Web3 Product in Africa
    Jul 7 2025

    Building a Thriving Web3 Product in Africa | Featuring Toochukwu Okoro


    In this episode, we explored the journey of a blockchain entrepreneur from their initial interest in the technology to building products in the African market.


    The speaker shares insights on the challenges faced in product development, fundraising, and navigating regulatory hurdles.


    Emphasis is placed on the importance of user-centric development, collaboration over competition, and the mindset needed for success in the entrepreneurial landscape.


    Takeaways

    • The journey into blockchain often starts with curiosity and intrigue.
    • Building a community is essential for spreading knowledge about Web3.
    • Product development requires experimentation and iteration.
    • Fundraising can be challenging, especially for young entrepreneurs.
    • Understanding the local market is crucial for product-market fit.
    • Tokenization of real-world assets presents new opportunities.
    • Regulatory hurdles can significantly impact product development.
    • User-centric development leads to better product outcomes.
    • Distribution strategies should focus on meeting users where they are.
    • Persistence and a positive mindset are key to overcoming challenges.


    Check Out ⁠Useazza⁠ here

    Connect with ⁠Toochukwu⁠ here

    Connect with ⁠the Host⁠ here

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    44 mins
  • Web3 Marketing Strategies to Build and And Scale Communities
    Feb 14 2025

    Web3 Marketing Strategies to Build and Scale Communities | Featuring Ubong Ephraim


    In this episode, we had insightful conversations about Web3 growth marketing with Ubong Ephraim, a Growth Marketer with firsthand experience building and scaling communities in crypto and blockchain.


    🔹 How did Ubong transition from Chemical Engineering to Web3?

    🔹 Why are scalability and UX the biggest bottlenecks in blockchain adoption?

    🔹 What’s the smartest way to start creating Web3 content today?

    🔹 What’s the biggest mistake founders make when building engaged communities?


    This episode contains insights from content strategy to community growth and crypto adoption challenges.


    Tune in now and learn the key Web3 marketing strategies to take your project to the next level!


    Connect with TPan On Xhere

    Connect with Me on X here

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    1 hr and 15 mins
  • Web3 Marketing Strategies to Scale Growth
    Jul 5 2024

    Hi there,


    Web3 marketing can be stressful to grasp at times, so we hosted TPan, a leading expert in Web3 growth marketing to talk about Web3 Marketing Strategies to scale growth


    TPan started his career in growth and marketing at companies like Uber and transitioned into the Web3 space through his fascination with NFTs in early 2021. He runs a top-rated Substack newsletter, Web3 with TPan, with thousands of subscribers and is one of the foremost web3 marketing resources out there.


    We discussed in detail about:


    • What is on-chain guerrilla marketing and how it works
    • Building a leading marketing Substack
    • Onboarding strategies for Web3 projects to attract and retain users
    • Creating effective memes for marketing
    • Overcoming common challenges in Web3 marketing
    • The significance of TPan's Cool Cats NFT
    • Current trends in Web3 marketing and Iggy Azealas $Mother token
    • Key metrics for measuring marketing success


    Looking to learn some exciting strategies? Tune in to gain valuable insights and stay ahead in the Web3 marketing game.


    Connect with TPan On X here

    Connect with Me on X here

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    1 hr and 1 min
  • B2B and Developer Marketing Strategies in Web3
    May 7 2024

    In this episode of B2B and Developer Marketing Strategies in Web3, we discuss with Dami, a developer marketer and marketing consultant who has worked with leading crypto platforms like Polygon and Blockchain.com


    Dami delves into the critical security concerns for Web3 applications, the complexities of marketing these technologies, and the effectiveness of Developer Marketing strategies. He also shares insights from a recent security breach in DeFi and explains CD Security's unique approach to safeguarding the ecosystem.


    Tune in for an episode packed with expert insights and forward-thinking strategies essential for anyone interested in the nexus of Web3 technology, security, and marketing.

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    1 hr and 17 mins