When his marriage ended and his life unraveled, Melbourne-based entrepreneur Wes Towers found himself sleeping under his desk—emotionally exhausted and completely untethered. What followed wasn’t an overnight transformation but a two-year process of unlearning, rebuilding, and rediscovering what joy actually feels like.

In this raw and human conversation, Wes and James unpack what it means to remove the masks we wear, confront our own chaos, and start over from the inside out. From therapy and breathwork to cold plunges, plant medicine, and real friendships, Wes shares how simple, consistent practices reshaped not just his mental health but his entire business and identity.

If you’ve ever felt trapped in a version of yourself that no longer fits, this episode will remind you that it’s never too late to rebuild—and that peace often starts with something as simple as taking a deep breath.

[00:00] – Introduction: When storytelling and self-awareness overlap [00:02] – Wes’s crisis: losing his marriage and identity [00:04] – Compartmentalizing emotions and “performing through pain” [00:06] – The friend who told the hard truth [00:07] – Therapy, breathwork, and micro-habits that changed everything [00:10] – What breathwork really does—and why driven people resist it [00:12] – Cold plunges, breath cycles, and body reset [00:14] – Letting go of who you were “supposed to be” [00:16] – Deconstructing belief systems and early conditioning [00:18] – Building new habits, structure, and emotional tools [00:21] – Growth without changing careers—how inner work transformed his business [00:24] – Exploring plant medicine as emotional rewiring [00:27] – The vision that helped him forgive and heal [00:28] – Friendship, brotherhood, and rebuilding community [00:32] – Business success through balance and humanity [00:38] – AI, storytelling, and staying human [00:40] – Final reflections and where to connect with Wes

• Wes Towers’ website: uplift360.com.au

• Connect with Wes on LinkedIn: linkedin.com/in/westowers

• Wim Hof Method (breathwork reference)

• Box Breathing technique (as discussed)