WTF is Category Design? cover art

WTF is Category Design?

WTF is Category Design?

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We are back! Josh explains category design. Topics include: 

  • Why category design sometimes gets people so angry. 
  • Strategy is just thinking before you act. 
  • And category as a force multiplier for strategy. 

Submit questions and subscribe to our newsletter here: categoryfirst.substack.com 

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