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WP Product Talk

WP Product Talk

By: WP Product Talk
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This is WP Product Talk, the place where every week, we interview an experienced WP product owner on strategies, tips, experiences, failures, and successes of running successful and thriving WordPress product businesses.© 2024 WP Product Talk
Episodes
  • Built on Borrowed Ground: Lessons from Add-On Creators
    Dec 2 2025

    Hosts Katie Keith (Barn2 Plugins) and Zack Katz (GravityKit) are joined by Melissa Love from thedesignspace.co, who builds and sells Kadence add-ons, to explore what it takes to succeed when your product relies on someone else’s platform.

    We’ll unpack the realities of building an add-on business inside another company’s ecosystem – from navigating limitations and dependencies to building relationships that help your product thrive.

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    52 mins
  • Maximize Your WordPress Sales This Cyber Monday: Proven Strategies
    Nov 24 2025

    It’s that time of year again—Black Friday and Cyber Monday are almost here, and WordPress product owners are gearing up for their biggest sales season. Join us for Black Friday Strategies for WordPress Products, a special episode where our co-hosts share proven tactics, lessons learned, and insider advice for running high-performing holiday promotions.

    We’ll cover everything from pricing psychology to partnership campaigns, so you can make the most of your Cyber Monday WordPress plugins strategy.

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    1 hr
  • Listening Without Overbuilding: The Art of Handling Feature Requests
    Oct 21 2025

    As product founders, we LOVE when customers share ideas…but how do you decide which requests to act on and which to let go? In this episode, Robby McCullough and Justin Busa from Beaver Builder join us to talk about finding that balance between listening and overbuilding, how Beaver Builder approaches feedback, and why saying “no” can actually make your product better.

    👉 Tune in to learn how to turn feedback into focus without letting feature creep take over.

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    53 mins
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