Using Empathy to Rank on Google - Tom Gerencer
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About this listen
Tom Gerencer writes blog posts that rank #1 on Google and get thousands of clicks a month on Google.
Using empathy, competitive analysis, and search data, Tom is able to figure out exactly what his target audience is looking for. From there, he crafts top of the line content that creates more value than the existing content and will quickly surpass it on Google.
Digital marketers and writers, this episode is just the thing you need!
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