• Upsample with Carson Tworow & Will Chernoff

  • By: Chernoff Music
  • Podcast

Upsample with Carson Tworow & Will Chernoff

By: Chernoff Music
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  • Summary

  • The quest for high-resolution stories at the turning point of tech / music / business. Longtime friends and co-hosts Carson Tworow and Will Chernoff have worked in Big Tech but aren't tech bros, made music professionally but aren't full-time musicians, and started media businesses but aren't content creators or hustlepreneurs. Come along as we apply what we've seen from all sides and figure out what new era is on the way.
    Copyright 2025 Chernoff Music
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Episodes
  • JazzMemes vs. Patrick Bartley: AI images

    JazzMemes vs. Patrick Bartley: AI images
    May 2 2025

    After Carson reviews the latest Bon Iver album, we discuss a controversial, but relatively tame and annoying online jazz battle: Patrick Bartley’s #BoycottAI vs. JazzMemes' Chase Maddox with the blog post "There's no 'AI' in Art" on AI-generated images. Was 'slop' invented in November 2022, does the fate of art itself hang in the balance, and what else can we do? Also, stick around for Carson ringing in a big anniversary as an artist himself!

    Recs: Carson - album Uhlmann Johnson Wilkes, Will - Venus Theory YouTube video "The Future of Music is Noise"

    FIND US:

    Will

    -YouTube: https://www.youtube.com/@williamchernoff/

    -Rhythm Changes: https://www.rhythmchanges.ca/

    -Instagram: https://www.instagram.com/vancouverjazz/


    Carson

    -YouTube: https://www.youtube.com/@ctworow/

    -Bluesky: https://bsky.app/profile/ctworow.bsky.social/

    -Instagram: https://www.instagram.com/ctworow/

    Hosted by Carson Tworow & Will Chernoff. Edited and mixed by Will Chernoff. A Chernoff Music podcast. Theme music by Carson Tworow.
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    58 mins
  • Launch episode! Liz Pelly Mood Machine book

    Launch episode! Liz Pelly Mood Machine book
    Apr 25 2025

    We’re live! To celebrate, we get into the topic that brought us together for the idea of this podcast in the first place: Liz Pelly’s book Mood Machine: The Rise of Spotify and the Costs of the Perfect Playlist.

    Recs: Carson - artist Queralt Lahoz, Will - Land & Lore YouTube channel videos on the Vancouver Stock Exchange
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    1 hr and 13 mins
  • Streaming Level Set

    Streaming Level Set
    Apr 19 2025

    After Will airs his grievances about "promotional partnerships", we smooth our brains by emptying thoughts about streaming and the labour economy of music today, in anticipation of the next episode on which we'll launch this podcast. Is it even worth it for a small indie artist to distribute on streaming? We cover the question of per-stream payouts, the UMAW and the push for a Penny Per Stream, whether or not DIY artists would make more money today or in 2001, and more.

    Recs: Carson - album Slump by Improvement Movement, Will - book Bedroom Rapper by Rollie Pemberton aka: Cadence Weapon

    Correction: at 24:41 we share an anecdote about streaming Kenny Wheeler's music around the time of his passing. Wheeler died on September 18, 2014, and Spotify launched in Canada on September 30, 2014. That means our anecdote is probably off-base, but we still think the scenario is relevant to the episode.

    FIND US:

    Will

    -YouTube: https://www.youtube.com/@williamchernoff/

    -Rhythm Changes: https://www.rhythmchanges.ca/

    -Instagram: https://www.instagram.com/vancouverjazz/


    Carson

    -YouTube: https://www.youtube.com/@ctworow/

    -Bluesky: https://bsky.app/profile/ctworow.bsky.social/

    -Instagram: https://www.instagram.com/ctworow/

    Hosted by Carson Tworow & Will Chernoff. Edited and mixed by Will Chernoff. A Chernoff Music podcast. Theme music by Carson Tworow.
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    1 hr and 34 mins

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