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Underdog Ecom Podcast

Underdog Ecom Podcast

By: Jack Oswald & David Lindahl
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About this listen

 🚀 Welcome to the Underdog Ecom Podcast—the raw, unfiltered podcast for ecommerce founders actually in the trenches. Tired of the same 9-figure guru success stories? We’re talking real highs, lows, and struggles of running an underdog ecommerce brand—from cash flow crunches to ad meltdowns and everything in between. 🔥 What You’ll Get: - Honest conversations about building a brand without venture capital. - What’s working (and what’s not) in DTC, Amazon, and wholesale. - The latest industry shifts - No fluff, no filters—just real talk from founders figuring it out in real-time. 💡 Whether you’re starting out or scaling past 7 figures, Underdog Ecom is here to share, inspire, and help you grow. Subscribe now and join the conversation! #UnderdogEcom #EcommercePodcast #DTC© Underdog Ecom Economics Marketing Marketing & Sales
Episodes
  • Year In Review: Ecom Trends and Challenges

    Year In Review: Ecom Trends and Challenges
    Dec 20 2025

    As we wrap up the year, we sat down to break down the highs, lows, and hard truths from a chaotic ride in ecom—shifting social platforms, product flops, and what actually moved the needle. Plus: what we’re doubling down on in 2026 and why “newness” might be your biggest growth lever next year.

    📢 Enjoyed the episode?

    Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.

    💬 Join the Conversation:
    • Jack on X: @jackinprogress
    • David on X: @austriker27

    📩 Got feedback or topic ideas?
    Leave a comment or email us at underdogecom@gmail.com


    🌎 Join the Underdog Ecom Community:
    Apply here → underdogecom.com


    🎧 More from Underdog Ecom:
    Website: https://underdogecom.com
    Podcast: https://podcast.underdogecom.com
    Show More Show Less
    42 mins
  • BFCM Recap: Record Breaking Month!

    BFCM Recap: Record Breaking Month!
    Dec 7 2025

    We survived Black Friday… and somehow had our best months ever. In this one, we break down what worked, what we totally screwed up (like accidentally turning off pop-ups), and how we pulled off big wins with scrappy offers, mystery boxes, and way too many emails. If you're already dreading next Q4, this one's for you.

    📢 Enjoyed the episode?

    Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.

    💬 Join the Conversation:
    • Jack on X: @jackinprogress

    • David on X: @austriker27

    📩 Got feedback or topic ideas?

    Leave a comment or email us at underdogecom@gmail.com

    🌎 Join the Underdog Ecom Community:

    Apply here → underdogecom.com

    🎧 More from Underdog Ecom:
    Website: https://underdogecom.com

    Podcast: https://podcast.underdogecom.com
    Show More Show Less
    40 mins
  • First Guest Ever

    First Guest Ever
    Dec 2 2025

    Ecom operator and founder Toby joins Jack and David for our very first guest episode—across three continents, no less. From running a golf brand and a baby brand with his wife to working full-time at a global DTC company, Toby unpacks the chaos of juggling it all. Real talk on scaling with limited time, why ops might be the real superpower, and why Meta spend doesn’t always scale like you think it should.

    📢 Enjoyed the episode?

    Thanks for listening! Leave a review on your favorite podcast platform and share it with fellow ecom founders! Your support helps us keep it real.

    💬 Join the Conversation:
    • Jack on X: @jackinprogress
    • David on X: @austriker27

    📩 Got feedback or topic ideas?
    Leave a comment or email us at underdogecom@gmail.com

    🌎 Join the Underdog Ecom Community:
    Apply here → underdogecom.com

    🎧 More from Underdog Ecom:
    Website: https://underdogecom.com

    Podcast: https://podcast.underdogecom.com
    Show More Show Less
    42 mins
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