Under the Influence with Terry O'Reilly cover art

Under the Influence with Terry O'Reilly

Under the Influence with Terry O'Reilly

By: Apostrophe Podcast Network
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About this listen

 Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature.

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Apostrophe Podcast Network Economics Marketing Marketing & Sales Social Sciences
Episodes
  • Fish Where The Fish Are: Surprising Help Wanted Ads

    Fish Where The Fish Are: Surprising Help Wanted Ads
    Jul 19 2025

    From our Season 12 Archives, one of our favourites.


    This week, we take a look at the most creative “help wanted” ads in the world. We’ll talk about how IKEA recruited new workers without needing to buy an ad. How VW found new mechanics by posting ads in the most unusual place. And the amazing ways the intelligence community recruits spies and code breakers.



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    27 mins
  • Singer Dion DiMucci

    Singer Dion DiMucci
    Jul 12 2025

    Now that we’ve moved the Beatlology Interviews to its own feed, you might not be caught up. Thought you might like to hear one of my favourite episodes - singer Dion DiMucci is one of only five people still alive who are on the cover of Sgt. Pepper. Dion was also supposed to be on the plane with Buddy Holly that fateful night - and he tells us that heartbreaking story. He also gives the best description of Buddy Holly that I’ve ever heard.



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    Get an exclusive 15% discount on Saily data plans! Use code

    TERRY at checkout. Download Saily app or go to https://saily.com/terry

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    46 mins
  • The Willy Wonka Secret: Candy Bar Advertising

    The Willy Wonka Secret: Candy Bar Advertising
    Jul 5 2025

    From our Season 12 Archives, one of our favourites.


    This week, we look at candy bar advertising. Millions are spent marketing candy bars every year. We'll talk about how the movie Willy Wonka and the Chocolate Factory was owned by a candy company. And we'll reveal whether it really was Phil Collins inside that gorilla costume in that famous Cadbury Dairy Milk commercial.



    --------


    Get an exclusive 15% discount on Saily data plans! Use code

    TERRY at checkout. Download Saily app or go to https://saily.com/terry

    Hosted on Acast. See acast.com/privacy for more information.
    Show More Show Less
    27 mins

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