In this episode of Uncensored Entrepreneurs, the hosts sit down with Safia Sattaur, business and marketing coach and creator of the REACH50™ framework, to unpack what it really takes to build a business that gives you freedom, without sacrificing results.

Safia shares her personal journey from burnout to boundaries, from chasing every trend to building a scalable, sustainable ecosystem. If you’ve ever felt trapped by the very business you built for freedom, this episode will give you the mindset shift and systems strategy to change that.

Whether you’re stuck in hustle mode or ready to expand without burning out, this conversation delivers the clarity, tools, and real talk you need to scale on your own terms.

Key Takeaways:

• Design for freedom: Systems create time, space, and peace. Hustle doesn’t.

• Step out of survival mode: If your business can’t run without you, it’s time to rethink the model.

• Pair organic with paid: Strategic ads expand reach and reduce algorithm dependency.

• Make fast connections count: Intentional messaging builds trust, even with cold leads.

• Avoid scaling burnout: Growth means nothing if it costs your energy and joy.

• Start simple, then optimize: Small, repeatable systems unlock big results.

  
  

Featured Guest:

Safia Sattaur is a business and marketing coach, creator of the REACH50™ framework, and founder of the Build to Amplify private podcast series. With over a decade of experience, she helps women entrepreneurs escape survival mode, systemize their sales, and build freedom-first businesses. Safia believes true success includes the ability to unplug, and her strategies blend automation with alignment to help founders grow with ease.

🔗 Learn more: @safiasattaur on Instagram

Your Hosts:

Starr Codd is a business strategist, SaaS founder, and seven-figure entrepreneur who helps business owners scale online with automation, lead generation, and systems that create real freedom. After breaking through corporate glass ceilings and building a seven-figure beauty brand, she launched her all-in-one software and now empowers others to stop admiring someone else’s empire and build their own. Learn More: shehasclients.com

Tina Torres-Wilson is a self-publishing expert and founder of Pink Door Marketing Agency, helping female entrepreneurs and coaches write, publish, and market their books to become best-selling authors. After overcoming personal hardships, she rebuilt her business and now empowers women to share their stories and grow their brands through her signature programs like Aspiring Authors Academy and 120 Days to Best Seller. Learn More: ⁠pinkdoormarketingagency.com/ ⁠

Robert Wall is a best-selling author, transformational speaker, and business strategist who’s helped launch over $28 million in new programs. As the founder of The Branding Collaborative and creator of the YOUniversal Brand Alignment method, he guides entrepreneurs and leaders to build authentic brands aligned with their heart, mind, and soul. On stage or behind the mic, Robert brings real-world wisdom, unshakable faith, and a mission to help others rise, reconnect with purpose, and create lives they don’t need a break from. Learn more: brandingcollaborative.com

In this episode of Uncensored Entrepreneurs, the hosts sit down with Lemon Price, founder of the Supported Wife Society and a two-time Forbes-featured entrepreneur, to discuss the mental load high-achieving women carry, especially in business and marriage. Lemon unpacks how submission, boundaries, and support aren’t weaknesses, they’re strategies that help women thrive both professionally and personally. From shifting control patterns to reprogramming relationship dynamics, this conversation invites women to lead with strength and softness.

Whether you're newly married, in a leadership role, or rebuilding from burnout, this episode offers insights into redefining power dynamics, improving communication, and making room for real intimacy in your life.

Key Takeaways

• Release the mental load: You can’t delegate what you haven’t defined. Start by brain-dumping every thought, decision, and responsibility you carry.

• Boundaries aren’t mean, they’re strategic: Creating separation between work and home life preserves energy and strengthens relationships.

• Stop mothering your partner: When women assume too much control, intimacy suffers. Let your partner show up, even if it’s not your way.

• Start the marriage reset: Redefining roles starts with one person making new choices. Behavior shifts spark relational change.

• Get honest, not reactive: Don’t wait for resentment to build. Radical, respectful honesty prevents blowups and deepens connection.

• Remove decisions that don’t matter: Simplify your routines and systems to reduce decision fatigue and reclaim bandwidth for what really counts.

  
  

Featured Guest:

Lemon Price is a leadership and marriage coach, founder of the Supported Wife Society, and host of the top 2% podcast by the same name. After building a career in PR and rising to CMO at 26, she left corporate life to help high-achieving women create legacy marriages rooted in softness and strength. Through coaching, retreats, and community, Lemon empowers women to release the pressure of “doing it all” and start living supported lives.

🔗 Learn more: lemonprice.co

Your Hosts:

Starr Codd is a business strategist, SaaS founder, and seven-figure entrepreneur who helps business owners scale online with automation, lead generation, and systems that create real freedom. After breaking through corporate glass ceilings and building a seven-figure beauty brand, she launched her all-in-one software and now empowers others to stop admiring someone else’s empire and build their own. Learn More: shehasclients.com

Tina Torres-Wilson is a self-publishing expert and founder of Pink Door Marketing Agency, helping female entrepreneurs and coaches write, publish, and market their books to become best-selling authors. After overcoming personal hardships, she rebuilt her business and now empowers women to share their stories and grow their brands through her signature programs like Aspiring Authors Academy and 120 Days to Best Seller. Learn More: ⁠pinkdoormarketingagency.com/ ⁠

Robert Wall is a best-selling author, transformational speaker, and business strategist who’s helped launch over $28 million in new programs. As the founder of The Branding Collaborative and creator of the YOUniversal Brand Alignment method, he guides entrepreneurs and leaders to build authentic brands aligned with their heart, mind, and soul. On stage or behind the mic, Robert brings real-world wisdom, unshakable faith, and a mission to help others rise, reconnect with purpose, and create lives they don’t need a break from. Learn more: brandingcollaborative.com

M. Shannon Hernandez shares her journey of creating a business built around alignment, authenticity, and joy. From shifting away from hustle culture to designing a messaging framework that feels true to you, she helps entrepreneurs rediscover their voice and build businesses that sustain both impact and happiness.

This conversation explores the power of owning your story, protecting your unique voice, and building a business that reflects who you are, not what the industry tells you to be.

Key Takeaways:

• Lead with joy: Build a business based on what lights you up instead of chasing trends or algorithms.

• Protect your voice: Your message is your greatest asset, own it, refine it, and let it sound like you.

• Ditch manipulative marketing: Speak to possibilities and desires instead of fear and pressure.

• Start building your team early: Free your energy to focus on the work only you can do.

• Prioritize alignment over hustle: When your business reflects who you are, growth and clarity follow naturally.

Featured Guest:

M. Shannon Hernandez is a messaging strategist, creator of the Profit-Driven Messaging Ecosystem, and co-founder of Joyful Business Revolution. She helps mission-driven founders build brands rooted in authenticity and alignment while designing businesses that prioritize joy and sustainable growth.

🔗 Learn more: Joyful Business Revolution

Your Hosts:

Starr Codd is a business strategist, SaaS founder, and seven-figure entrepreneur who helps business owners scale online with automation, lead generation, and systems that create real freedom. After breaking through corporate glass ceilings and building a seven-figure beauty brand, she launched her all-in-one software and now empowers others to stop admiring someone else’s empire and build their own. Learn More: shehasclients.com

Tina Torres-Wilson is a self-publishing expert and founder of Pink Door Marketing Agency, helping female entrepreneurs and coaches write, publish, and market their books to become best-selling authors. After overcoming personal hardships, she rebuilt her business and now empowers women to share their stories and grow their brands through her signature programs like Aspiring Authors Academy and 120 Days to Best Seller. Learn More: ⁠pinkdoormarketingagency.com/ ⁠

Robert Wall is a best-selling author, transformational speaker, and business strategist who’s helped launch over $28 million in new programs. As the founder of The Branding Collaborative and creator of the YOUniversal Brand Alignment method, he guides entrepreneurs and leaders to build authentic brands aligned with their heart, mind, and soul. On stage or behind the mic, Robert brings real-world wisdom, unshakable faith, and a mission to help others rise, reconnect with purpose, and create lives they don’t need a break from. Learn more: brandingcollaborative.com