What happens when your podcast name stops showing up on Google—and how do you rebuild your brand while still keeping the chaos alive? In this episode of Until You Make It, Chris and Mike dive into SEO struggles, The Bitterheat’s first single, and why they’re suddenly joining a flag football league. Plus, a new guest (designer Chris Rumeaum) joins the table to talk logos, merch, and turning coffee shop sketches into a creative career. transcript

Guest Chris brings stories of redesigning Hug A Mug’s brand, chasing clients through Instagram reels, and balancing graphic design with videography dreams. Add in talk of band merch, signature design fails, and playbook armbands for co-ed football, and you’ve got an episode that’s part rebrand therapy, part creative grind, and part comedy.

Whether you’re rethinking your brand, growing a creative side hustle, or just in need of some filmmaking banter—this episode mixes practical lessons with plenty of laughs.

00:00 – New Name? The SEO Struggles of Until You Make It 07:00 – The Bitterheat: First Release and Behind-the-Scenes Stories 14:00 – Guest Chris Joins: From Coffee Shops to Graphic Design 20:00 – The Process: Sketchbooks, Logos, and Finding Clients 27:00 – Creative Balance: Music, Merch, and Video Work 35:00 – Signatures, Branding Experiments, and Razor the Mattress Guy 42:00 – Passion vs. Profession: Why We Create (and for Who) 50:00 – Wrapping Up with Lessons Learned and Next Steps

Find out more at https://until-you-make-it.pinecast.co