On this inspiring episode of The Elisha Show, Amb. Elisha welcomes Lee Ettinger, founder of Power Plus, for a powerful conversation about resilience, discipline, and transforming pain into purpose.

Lee shares his deeply personal journey — from growing up with undiagnosed dyslexia and enduring bullying, to rebuilding his life through service in the United States Marine Corps. The military became his first experience of success, instilling gratitude, discipline, and unshakable confidence.

But the story doesn’t stop there.

At age 50, chronic physical pain began limiting Lee’s lifestyle. Refusing to accept decline as destiny, he began searching for solutions. What he discovered was a gap in the supplement market — plenty of energy products, but nothing combining natural pain relief and performance support. That realization led to the creation of Power Plus.

In this episode, you’ll discover:

• How adversity in childhood can become fuel for growth

• The mindset shift the military teaches about confidence and gratitude

• Why men often struggle to ask for help — physically and emotionally

• The hidden emotional toll of chronic pain

• What it really takes to build a product from scratch

• The resilience required to succeed as a small business owner

• Why no one should suffer alone

Lee also speaks candidly about mental health, the importance of community, and the tragic consequences of unspoken pain among veterans. His message is clear: whether physical or emotional, pain is not something you should face in isolation.

This episode is about strength — not the loud kind, but the disciplined, patient, persistent kind that builds over time.

Connect with Lee Ettinger:https://powerpluspainaid.com/

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