Trust: The Heartbeat of Lasting Success. Brewing Bonds That Stick
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Trust: The Heartbeat of Lasting Success. Brewing Bonds That Stick
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About this listen
Join host Mike Weisman, Co-Founder of Higher Ground Life Consultancy, as he takes a zesty dive into the heart of success: TRUST! With over 40 years in marketing, Michael shares why relationships, not revenue, are the true currency of business. In a world where trust is at an all-time low—84% of execs think customers trust them, but only 27% actually do (PWC’s 2023 TRUST SURVEY)—it’s time to make trust your business’s heartbeat. Discover the 5Cs of Trust (Competence, Consistency, Candor, Concern, Connection) through a fun tale of a local coffee shop brewing loyal fans, not just lattes. Plus, learn how TrustPulse, Michael’s game-changing survey tool, helps you measure trust and build bonds that last. Ready to ditch transactional traps and spark real connections? Tune in and find out how! Visit www.thehighergroundlife.com/trust-pulse to start your trust journey. #TrustVibes #HigherGroundLife