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Tommy Cole: Creating a Healthy Company Culture

Tommy Cole: Creating a Healthy Company Culture

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In this episode, we chat with Tommy Cole from McFarlin Stanford.

Tommy, an executive coach specializing in the landscaping industry, shares his journey from landscape architecture to construction and eventually to executive coaching.

We dive deep into the importance of company culture, disciplined scheduling, and the right timing for hiring. Tommy unpacks the services his firm offers, including bookkeeping, recruiting, and peer group programs, which support business owners in the landscape industry.

Tommy and Kevin share their insights into the current state of the landscaping industry, with sharp insights on how to navigate the tough challenges in today's market.

CHAPTERS

00:00 Welcome and Guest Introduction: Tommy Cole

00:47 Tommy's Career Journey

04:15 About McFarlin Stanford

07:54 Challenges and Solutions in Landscaping

12:27 The Importance of Company Culture

17:14 Industry Trends and COVID Impact

21:45 Navigating Competitive Markets

22:32 Providing Value Beyond Numbers

24:27 The Importance of Design in Landscaping

27:16 Integrating AI in Design

29:09 Setting Client Expectations

32:13 Balancing Work and Personal Life

35:12 Discipline and Intention in Business

38:42 Conclusion and Final Thoughts

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