Timothée Chalamet's Marketing Genius (And What Brands Can Steal From It): EP 014
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About this listen
What if the best marketing move you could make is to stop overthinking it?
This week, Matthew and Chris dissect Unilever's baffling decision to hire 300,000 influencers (yes, really), Timothée Chalamet's unhinged genius in film marketing, and why the YMCA's 175th anniversary rebrand didn't need blockchain or a pivot to "Y.io" to absolutely crush it. Plus: why Altoids' ancient tin packaging is a masterclass in forced consumer rituals, and what the hell happened to women's portrayal in advertising this year (spoiler: we went backwards).
Tune in for practical takeaways, a few laughs, and zero fluff. Because great marketing isn't just science - it's knowing which trends to steal and which consultants to ignore.
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Marketing, Machines & Mischief is produced by Chris Stone at https://CastAhead.net