TikTok’s Sync Rights Dilemma: Why Your Viral Video Could Cost $150,000 and How Private Deals Threaten Fair Use cover art

TikTok’s Sync Rights Dilemma: Why Your Viral Video Could Cost $150,000 and How Private Deals Threaten Fair Use

TikTok’s Sync Rights Dilemma: Why Your Viral Video Could Cost $150,000 and How Private Deals Threaten Fair Use

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In this episode of The Daily Boost, we unpack the high-stakes world of TikTok’s music sync rights—why a viral video could cost creators up to $150,000 and how private licensing deals challenge the fairness of user-generated content. Discover how TikTok drives music trends and reshapes the industry’s focus on singles, while copyright complexities and booming music royalties create both opportunity and risk. Tune in to understand the legal landscape behind your favorite viral tunes and what it means for creators and fans alike.

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