
This is What Inspired Brand Building Really Looks Like w/ CEO & Former NFL Player Chris Hetherington
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About this listen
Episode 96 features former pro NFL player turned CEO of “Fathead” Chris Hetherington! This episode is all about "inspired brand building."
After playing football at Yale and attending Harvard business school, Chris played 11 seasons in the NFL, carving out a career built on grit, adaptability, and relentless work ethic. And now as a successful entrepreneur and CEO of Fathead, Chris brings a rare combination of high-performance mindset and business acumen to the table. In this episode, we unpack what it takes to evolve — mentally, spiritually, and financially — and how he’s using brand identity, growth metrics, and leadership to transform Fathead into a modern legacy brand.
Chris' IG: @cheth44 https://www.instagram.com/cheth44?igsh=bzB2dWRmdzhhbzJ3
Fathead IG: https://www.instagram.com/fathead/?hl=en
Fathead YouTube: www.youtube.com/@fathead
Thank you to Sponsor Blenders Eyewear!
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