Think in Spreadsheets, Lead with Humanity: Maria Boulden on 40 Years of Sales Leadership: EP 003 cover art

Think in Spreadsheets, Lead with Humanity: Maria Boulden on 40 Years of Sales Leadership: EP 003

Think in Spreadsheets, Lead with Humanity: Maria Boulden on 40 Years of Sales Leadership: EP 003

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If you're leading a team, closing deals, or just trying to connect in a world that feels more transactional every day - this one's for you.

Maria Boulden spent 40+ years building world-class sales organizations at DuPont and Gartner. But her real superpower? Leading with ruthless clarity *and* deep humanity - at the same time.

She's the sales leader who thinks in spreadsheets but leads with her heart. The engineer who became a storyteller. The woman who walked away from a C-suite track to care for her premature son - only to come back stronger, sharper, and more human than ever.

In this conversation, Maria unpacks:

  • Why the number is your biggest distraction
  • How to build trust without faking empathy
  • What it really takes to motivate people to achieve more than they thought possible
  • The pivotal moment that shifted her from corporate climber to human-first leader
  • And yes - what selling jam taught her about B2C vs. B2B (spoiler: it's all still about people)


This isn't a masterclass in tactics. It's a story about choosing joy, leading with consistency, and making people feel seen - whether you're coaching a CRO or partnering with a pepper farmer.


Because behind every sales story is a human story.


👤 Connect with Maria Boulden:

✅ Website:https://www.jsjrehoboth.com

✅ Phone: 484-614-5354

✅ LinkedIn: https://www.linkedin.com/in/maria-boulden-8a778b11

✅ Email: jammin@jsjrehoboth.com


👤 Connect with Selling Isn’t Everything:

✅ Official: https://SellingIsntEverything.com

✅ YouTube: https://www.youtube.com/@SellingIsntEverything

✅ LinkedIn (Shari): https://www.linkedin.com/in/sharilevitin

✅ LinkedIn (Brent): https://www.linkedin.com/in/brentadamson

✅ Brent’s Latest Book, The Framemaking Sale: https://www.theframemakingsale.com/


Selling Isn’t Everything is produced by Chris Stone at Cast Ahead: https://CastAhead.net



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