Episodes

  • Episode 046 - Marketing Outside the VO Bubble
    Sep 2 2025

    Welcome to the VoiceMe Podcast — information and advice on the world of voiceover, presented by voiceme.co.za, the South African search directory for voice artists and related services.

    I’m Andrew Sutherland, founder of voiceme.co.za, and in this episode, we’re diving into a topic that could change the way you think about finding work - Marketing Outside the VO Bubble.

    Topics in this episode:

    • Why the VO bubble is so crowded, and how to stand out by stepping outside it.
    • Which industries are ripe for voiceover work (and often overlooked).
    • How to reframe your marketing so it speaks your client’s language, not just VO jargon.
    • Practical strategies: partnerships, case studies, and cold outreach that works.
    • The challenges of educating first-time clients, and how to turn them into loyal, repeat business relationships.

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Whatsapp - Andrew Sutherland (Bigmouth Studios & VoiceMe)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

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    13 mins
  • Episode 045 - Demos Done Right
    Aug 19 2025

    Welcome to the VoiceMe Podcast — information and advice on the world of voiceover, presented by voiceme.co.za — the South African Search Directory for Voice Artists and Related Services. I’m Andrew Sutherland, founder of voiceme.co.za, and today we’re talking about one of the most powerful tools in your entire voiceover career — your demo.

    Topics in this episode:

    • What a Demo Is (and Isn’t)
    • Booking Scenarios from Specific Demos
    • How to craft your demo like a powerful sales tool
    • The pros and cons of a single multi-clip reel vs individual clips
    • Tips for Updating and Refining Your Demo Over Time

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Whatsapp - Andrew Sutherland (Bigmouth Studios & VoiceMe)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

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    35 mins
  • Episode 044 - How to Build Repeat Clients
    Aug 5 2025

    Welcome to the VoiceMe Podcast, Information and advice on the world of voiceover, presented by voiceme.co.za - The South African Search Directory for Voice Artists and Related Services. I’m Andrew Sutherland, founder of VoiceMe and in this episode we’re going to dig into one of the most valuable skills you can learn as a voice artist: building repeat clients.

    Topics in this episode:

    • Why repeat clients are such a game changer
    • The five essential client retention behaviours that lead to repeat business
    • Simple daily routines and habits that can help you establish trust and loyalty
    • Common mistakes that make clients disappear

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Whatsapp - Andrew Sutherland (Bigmouth Studios & VoiceMe)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

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    23 mins
  • Episode 043 - Cold Outreach That Doesn't Feel Cold
    Jul 22 2025

    Welcome to the VoiceMe Podcast, Information and advice on the world of voiceover, presented by voiceme.co.za - The South African Search Directory for Voice Artists and Related Services. I’m Andrew Sutherland, founder of VoiceMe, and today we’re going to talk about something that tends to make even seasoned voice artists squirm: cold outreach.

    Topics in this episode:

    • Cold Outreach Strategies
    • Crafting Relevant Messages
    • Following Up with Leads

    Related VoiceMe Podcast Episodes

    https://voiceme.podbean.com/e/episode-006-getting-vo-work-marketing/

    https://voiceme.podbean.com/e/episode-011-features-and-benefits-in-voiceover-marketing/

    https://voiceme.podbean.com/e/episode-012-how-to-slide-into-your-client-s-inbox/

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Whatsapp - Andrew Sutherland (Bigmouth Studios & VoiceMe)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

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    12 mins
  • Episode 042 - Burnout and The VO Reset
    Jul 8 2025

    Welcome to the VoiceMe Podcast, Information and advice on the world of voiceover, presented by voiceme.co.za - The South African Search Directory for Voice Artists and Related Services. I’m Andrew Sutherland, founder of VoiceMe, and today we’re tackling something raw, real, and deeply human: burnout.

    Topics in this episode:

    • Creative burnout and how to reset

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Whatsapp - Andrew Sutherland (Bigmouth Studios & VoiceMe)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

    Show More Show Less
    8 mins
  • Episode 041 - SAGA and The Fight for South African Actors Rights
    Jun 24 2025

    Welcome to the VoiceMe Podcast — information and advice on the world of voiceover, presented by voiceme.co.za, the South African search directory for voice artists and related services. I’m Andrew Sutherland, founder of voiceme.co.za, and in this episode, I want to talk about one of the most urgent and critical issues facing the creative industry in South Africa today: the rights of actors and performers, and the complex, ongoing fight to secure fair treatment, legal protections, and sustainable careers in this space.

    Topics in this episode:

    • Why SAGA is crucial for industry reform
    • The real threat of AI to voice and performance work
    • What the 2025 Competition Commission exemption means for rate recommendations
    • Horrific real-world examples of performer exploitation
    • And most importantly: what you can do today to create change

    Links:

    • SAGA Website - https://www.saguildofactors.co.za/
    • SAGA on Instagram - https://www.instagram.com/saguildofactors/
    • SAGA on Facebook - https://www.facebook.com/southafricanguildofactors/
    • SAGA on LinkedIn - https://www.linkedin.com/company/saguildofactors/
    • SAGA on X - https://x.com/SAGActors

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Whatsapp - Andrew Sutherland (Bigmouth Studios & VoiceMe)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

    Show More Show Less
    13 mins
  • Episode 040 - Decoding Scripts Like a Director
    Jun 10 2025

    Welcome to the VoiceMe Podcast, Information and advice on the world of voiceover, presented by voiceme.co.za - The South African Search Directory for Voice Artists and Related Services. I’m Andrew Sutherland, founder of VoiceMe and in this episode and today we’re exploring not just how to read a script, but how to solve it — like a director, analyst, or emotional interpreter.

    Topics in this episode:

    • A 5-step process to uncover subtext and emotional purpose
    • How to direct yourself with intent (even when no one else is)
    • Real examples of adapting the same line for different genres
    • Methods to sharpen interpretive skill

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Whatsapp - Andrew Sutherland (Bigmouth Studios & VoiceMe)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

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    21 mins
  • Episode 039 - AI, Ethics & The Future
    May 27 2025

    Welcome to the VoiceMe Podcast, information and advice on the world of voiceover, presented by voiceme.co.za – The South African Search Directory for Voice Artists and Related Services. I’m Andrew Sutherland, founder of voiceme.co.za, and in this episode, I’m talking about a subject that’s has been unsettling for a lot of us – the rise of AI in the voiceover industry, and what it means for human voice artists like you and me.

    Topics in this episode:

    • What AI voice technology can and can’t do
    • Why clients still prefer human voice artists
    • Real-world examples of AI voice limitations
    • The role of emotion, nuance, and improvisation in VO
    • Ethical concerns around AI training and voice cloning
    • Contract red flags to watch out for
    • How to protect your voice rights
    • Ways to stay relevant and future-proof your VO career
    • Embracing your uniqueness and adding more value
    • Building community and advocating for ethical standards

    More Info:

    VoiceMe - voiceme.co.za

    Profiles & Pricing - voiceme.co.za/support#pandp

    Support - support@voiceme.co.za

    Phone - 0861 VOICEME (0861 864 2363)

    Facebook - @VoiceMeSA

    Twitter - @VoiceMeSA

    Instagram - @VoiceMeSA

    LinkedIn - @VoiceMeSA

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    14 mins