The Surprising Science of Creativity (with Dr. George Newman)
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The Surprising Science of Creativity (with Dr. George Newman)
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About this listen
We often think creativity comes from sudden flashes of genius within us. But what if ideas actually exist in the world around us — waiting to be discovered and shaped by anyone paying attention?
Creativity expert Dr. George Newman, author of How Great Ideas Happen, explains how anyone can become a creativity "archaeologist," uncovering innovative ideas while avoiding common myths about creativity that keep us stuck.
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