Cut through the noise with Street Level Marketing. Dr. Alan Beau shares practical AI tips, data basics, cybersecurity must-dos, and how blockchain builds trust—so small businesses grow smarter.

• (00:00:00) - Street Level Marketing: AI Digital Transformation With Dr. Alan Badot
• (00:01:00) - Small Businesses Get Involved in AI
• (00:06:16) - What's the biggest mistake people make when trying AI tools for the
• (00:12:30) - Street Level Marketing
• (00:13:14) - Why Businesses Don't Know How to Use Their Data
• (00:15:10) - What's the First Step in Turning Data into Business Decisions?
• (00:17:22) - Can Data Reveal a Surprising Insight for Business?
• (00:18:59) - How did small businesses compete with the bigger ones when it comes to
• (00:22:38) - Dr. Bedell on applying AI and Data Strategy
• (00:23:14) - Cybersecurity: The Business Need to Focus
• (00:28:44) - How to Better Protect Your Business From Hackers
• (00:32:11) - Cyber Security
• (00:35:20) - What is Blockchain
• (00:37:40) - How Can Blockchain Change the Way We Market Products?
• (00:42:13) - Are Blockchain and AI the Next Big Shift?
• (00:43:45) - Alan Badeau: Customer Loyalty Programs and Blockchain
• (00:45:34) - Street Level Marketing: AI, Data & Cybersecurity

Graham Scott reveals how car sales evolved from print ads to AI, CRMs, and compliance. A masterclass in modern marketing—only on Street Level Marketing with Mark Lamplugh.

Evan Millman shows how top brands blend strategy, AI, and innovation to stay relevant. Learn how foresight fuels growth in any industry. Watch now on Street Level Marketing via Now Media TV.

• (00:00:00) - Strategy: Building Innovative Brands
• (00:01:46) - What Defines a Disruptive Idea?
• (00:06:18) - Inventing Innovation Through Intuition vs. Data
• (00:11:59) - Street Level Marketing
• (00:13:01) - Why Every Company Needs a Strong Brand Strategy
• (00:17:02) - How a Strategy shifted the trajectory of a CPG brand
• (00:18:12) - Why Brand Alignment is So Important
• (00:20:22) - What's the First Step in a Brand Rebrand?
• (00:23:10) - Now Media TV
• (00:24:28) - What Does a Real Innovation Process Look Like?
• (00:31:11) - Cross-functional Innovation Teams
• (00:32:08) - What KPIs or metrics should you apply to innovation?
• (00:36:33) - Street Level Marketing
• (00:37:38) - What is foresight thinking and how does it apply to brain development
• (00:39:06) - How to Get the Juice Out of Your Food and Drink
• (00:42:52) - How Future Casting Affects Names, Design, Product
• (00:44:17) - How AI Is Affecting Brand Landscape
• (00:45:55) - How AI Is Affecting Mental Health
• (00:46:38) - How to Plan for the Future With a Scenario
• (00:47:35) - Stay Connected With Your Company's Future