If you’re running a business, conflict isn’t a sign that something’s wrong. It’s proof that you’re growing.

That’s one of the biggest takeaways from my conversation with Borja Cuan, a digital marketing strategist who’s worked across industries and knows firsthand what it takes to build strong teams and sustainable growth.

We dive into why conflict at work is inevitable, and how learning to navigate it with intention can actually strengthen your team, your client relationships, and ultimately your business.

Borja also shares why entrepreneurs need to embrace delegation as more than just time management. It’s about trusting others to carry your vision forward. And in marketing, especially, patience and testing are essential. Quick wins might feel good, but long-term strategies are what create lasting results.

Another theme we unpack is employee well-being. Your people are your biggest asset, and the way you support them will ripple through your culture and your outcomes. And yes, we touch on AI, not as a replacement, but as a tool to help people work smarter.

Key Takeaways:

The biggest barrier to growth is trying to do everything yourself.

Strategic delegation can lead to breakthrough growth.

Effective communication is crucial for client relationships.

Understanding client expectations is key to success.

Patience and testing are essential in digital marketing.

Employee well-being impacts overall business performance.

Conflict can be healthy and necessary in business.

Connect with Borja:

Website: https://four15digital.com/

LinkedIn: linkedin.com/in/borjacuan

More About Building Thinkers:

I'm your host, Tracy Clark, and this is where potential becomes reality through deliberate curiosity, reflection, practice, and play. The Building Thinkers podcast is based on the realization that there's exponential potential in the things we build.

And so, in my little corner of the internet and podcasting land, I want to take my 12 favorite problems, these are my constant curiosities, and I want to go deeper. I want to build thinkers. This is a community of multi-potentialites who may be disoriented by all the possibilities of success we envision but haven't yet achieved.

If any of that sounds like you, come listen in. Welcome to the Building Thinkers podcast.